While it is misleading to discuss the neoliberal university as a fundamentally new incarnation of higher education in the United States, meaningful changes have occurred over the past forty years that have aligned the university with neoliberal ideology resulting in important differences between the neoliberal university and its predecessors.…

The article examines various issues related to the current efforts to establish market driven schools and broaden the educational choices available to students and parents, focusing on increased academic achievement, secondary effects of market driven schools, choice as a valued end in itself, and social equity. (SM)