Peer support interventions extend care and health information to underserved populations yet rarely address serious illness. Investigators from a well-defined academic-community partnership developed and evaluated a peer support intervention for African Americans facing advanced cancer. Evaluation methods used the Reach, Efficacy, Adoption,…

Although the need for evaluation of prevention programs is clear, the implementation of evaluation, particularly for large, complex projects with multiple investigators, poses numerous challenges. Program evaluators in these circumstances do not have the same degree of control as, say, experimental psychologists and must find ways to obtain data…

For many years several organizations and agencies at the national, regional, and local level have sought to reduce the incidence of cancer by publicizing facts on prevention, screening/detection, and treatment. This report reviews 41 public communication programs on cancer. Fifteen of these are presented as detailed case studies, each having…