The Online Computer Library Center (OCLC) received a grant from the Bill & Melinda Gates Foundation to conduct research, develop strategies, create materials and evaluate the potential of marketing and communications programs to sustain and increase funding for U.S. public libraries. The quantitative study targeted two audiences: residents in…

This study is the pilot project of a feasibility study to measure a community's receptiveness to a tax increase for public library capital improvements and to plan the marketing campaign to improve the likelihood of passage in Lake County, Ohio. This initial phase of the survey examined the pertinent profile of one community, the Village of…

This report consists of six individual reports that were done by staff members at the Library Research Center as part of the overall project. In Part I, "Financing Public Library Expansion: Case Studies of Three Defeated Bond Issue Referendums," Ruth G. Lindahl and William S. Berner analyze defeated library bond issue referendums in…