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Download full textNeff, Bonita Dostal, Ed. – 1989
The first of five articles contained in these public relations accreditation proceedings is a guide for institutions entitled "Accreditation May or May Not Be For You: A Review of Accreditation in Public Relations" (Bonita Dostal Neff). Appended to this article are: International Communication Association's (ICA's) Public Relations…
Descriptors: Accreditation (Institutions), Accrediting Agencies, Higher Education, Professional Education
Texas Tech Univ., Lubbock. Dept. of Park Administration and Landscape Architecture. – 1984
After presenting introductory material about the Institute and its participants, this document offers brief summaries of workshops held at this conference. Workshop topics were: (1) solar energy; (2) nonverbal communication; (3) land acquisition; (4) employee orientation and counseling; (5) neighborhood parks; (6) Arbor Day; (7) trees in the urban…
Descriptors: Delivery Systems, Land Use, Parks, Public Relations
Association for Education in Journalism and Mass Communication. – 2000
The Miscellaneous section of the proceedings contains the following four papers from the Media and Disability Interest Group, Public Relations Division, and the Visual Communication Division: "Technology and the Knowledge Gap: Two Barriers to Distance Education for the Person with a Disability" (Jeffrey Alan John); "Hoddle's…
Descriptors: Disabilities, Distance Education, Foreign Countries, Higher Education
Association for Education in Journalism and Mass Communication. – 1994
The Advertising and Public Relations section of this collection of conference presentations contains the following 17 papers: "Using the FCB Grid and the 'Lost Quadrants' to Write Advertising Strategy" (Johan C. Yssel); "Antitrust and the Marketplace of Ideas: The Continuing Problem of Issue Advertising Access to Broadcast…
Descriptors: Advertising, Mass Media Effects, Media Research, Organizational Communication
Shoemaker, Donna, Ed. – 1999
This book presents summaries of 16 papers presented at a conference on increasing the amount and usefulness of research on alumni relations. Following an introductory paper, "On the Art and Science of Surveying Alumni" (Donna Shoemaker), the papers are: (1) "Targeted Research Gets Results. Comprehensive Research on Alumni Relationships: Four Years…
Descriptors: Alumni, Alumni Associations, Graduate Surveys, Higher Education
Freedman, Susan; Aschheim, Barbara – 1984
This summary documents five conferences, held throughout Massachusetts for leaders in business and education, to increase their awareness of industry-education partnerships and to provide them with information on how to initiate, organize, and sustain partnerships. Section 1 highlights keynote addresses by five educators and five businesspeople…
Descriptors: Career Awareness, Career Education, Community Involvement, Corporate Support
College Entrance Examination Board, New York, NY. – 1980
Issues addressed at the conference are outlined in two introductory essays. It is suggested that marketing problems of colleges are not essentially admissions problems, but problems that involve both faculty and administrators. The marketing challenge for higher education is to define the quality and integrity of a college's educational services…
Descriptors: College Administration, College Planning, Declining Enrollment, Higher Education
Association for Education in Journalism and Mass Communication. – 2000
The Religion and Media Interest Group section of the proceedings contains the following nine papers: "The Effect of Age and Background of Religious Broadcasting Executives on Digital Television Implementation" (Brad Schultz); "Environmental Reporting, Religion Reporting, and the Question of Advocacy" (Rick Clifton Moore);…
Descriptors: Agenda Setting, Higher Education, Journalism Education, Journalism Research
Zeigler, Sherilyn K., Ed. – 1974
This document contains all of the presentations given at the 1974 National American Academy of Advertising Conference in Newport, Rhode Island. The theme of the conference was "Perspectives on Advertising" and the areas of focus were curricula and instruction, descriptive and experimental research, cooperation between educators and the…
Descriptors: Advertising, Communication (Thought Transfer), Conference Reports, Curriculum Development
Mallette, Malcolm F., Ed.; And Others – 1976
The objectives of the American Press Institute Seminar, held in July 1976, were to examine problems related to declining newspaper readership and to discuss ways in which newspapers can be made more interesting and useful. This publication summarizes the major points set forth by each discussion leader and includes selected comments from…
Descriptors: Achievement Tests, Class Activities, Conference Reports, Graphic Arts
National Association of State Universities and Land Grant Colleges, Washington, DC. – 1991
This proceedings presents the discussions, business meetings, lectures, and speeches delivered at the 104th Annual Meeting of The National Association of State Universities and Land-Grant Colleges, including the organization's financial statements for December 31, 1990 and 1989. In addition, the proceedings lists the past elected heads of the…
Descriptors: Accountability, Agribusiness, Colleges, Financial Audits
Texas Tech Univ., Lubbock. Dept. of Park Administration and Landscape Architecture. – 1986
Brief summaries are presented of the topics discussed at the general session of the conference. These include: the national park service, risk management/occupational safety and health, liability and legal problems, and maintenance of homeostasis-rational self-counseling. The following workshop sessions are also summarized: (1) Principles of…
Descriptors: Community Recreation Programs, Conflict Resolution, Conservation (Environment), Long Range Planning
Burnett, Jennifer; Kemp, Janine Bertram; Williams, Brad; Jones, Darrell Lynn; Buppapong, Raweewan; Langbehn, Kristy; Petty, Richard; Heinsohn, Dawn – 2002
The participant's manual contains training materials for a national conference on cultivating media relations in agencies concerned with independent living for people with disabilities. Preliminary materials include the conference agenda, background information about the trainers, organizational information on Independent Living Research…
Descriptors: Administrative Principles, Advertising, Advocacy, Agencies
Association for Education in Journalism and Mass Communication. – 1999
The International Communication, Part 1 section of the Proceedings contains the following 9 papers: "Chilean Conversations: On-line Forum Participants Discuss the Detention of Augusto Pinochet" (Eliza Tanner); "Media of the World and World of the Media: A Crossnational Study of the Ranking of the 'Top 10 World Events' from 1988 to…
Descriptors: Development Communication, Foreign Countries, Higher Education, International Communication
Michigan State Dept. of Education, Lansing. – 1979
This report details the proceedings of the Michigan pre-White House Conference on Libraries and Information Services held from March 26-28, 1979. Demonstrations, displays, discussions, elections, and participants are described, and the 68 resolutions arising from the discussions are listed according to the following topics: (1) finance, (2)…
Descriptors: Accessibility (for Disabled), Financial Support, Libraries, Library Automation
