Cites 64 journal articles, papers, book chapters, and monographs on the topic of research for measuring and evaluating public relations effectiveness published between 1963 and 1997. (PA)

This edition of the public relations annotated bibliography (approximately 950 entries) contains titles published in 1986 and 1987 and includes books, magazines, master's theses, and doctoral dissertations that pertain to the practice and analysis of public relations. Among the extensive list of topics covered in the bibliography are: (1) business…

Includes titles from more than 180 periodicals published in 1984, with most of the literature continuing to center on communication, media relations, and writing techniques. Also includes books, theses, and dissertations. (PD)

A guide to current sources of information for campus public relations and information specialists is presented. Organizations such as the Council for Advancement and Support of Education (CASE) are included, as well as books and periodicals. (JMF)

Presents a 15-item annotated bibliography of conference papers and research reports published since 1987 concerning ethics in business communication. (SR)

The book is intended to aid the public information and advocacy efforts in such agencies as consumer organizations, independent living centers, rehabilitation facilities, and state vocational rehabilitation agencies. An introductory section reviews the language of disability, citing examples from the media in which disabled individuals are…

One hundred and eighteen articles and books published between 1963 and 1976 are listed in this bibliography on public relations for public, academic, school, and special librarians. While the major portion of the bibliography is devoted to general works on public relations and the library, there are also separate, short sections on public,…

This bibliography lists theses and research reports related to military information activities. The listings are grouped according to the following subject categories: journalism, public and internal information, mass communications, political science, international communications, sociology, history, education, public relations, leadership,…

Contains titles and annotations of 2,257 relevant articles, books, and unpublished theses that were produced in 1983. (PD)

Based on searches of over 200 periodicals, this annotated bibliography of books and journal articles presents material related to the knowledge and practice of public relations published in 1992. The annotated bibliography is subdivided into more than 30 different categories ranging from business ethics to writing techniques. The largest…

This edition of the Public Relations Bibliography includes titles, citations, and annotations of literature with 1988 and 1989 publication dates classified under 26 different topics from business responsibility through writing. Selection of the approximately 600 journal articles and books included in the bibliography was guided by a broad…

Increasingly, schools compete in an environment of limited resources. Sound public relations practices could serve as a vehicle to explain how the public's tax dollars are managed. This annotated bibliography focuses on public relations in schools with a special emphasis on the school business function. Over the last 5 years, seven journals were…

This bibliography provides a listing of 174 books and articles to assist libraries in fund raising activities. Sources were suggested by the National Society of Fund Raising Executives, the Foundation Center, and the Special Activities Committee, Fund Raising and Development Section of the Library Administration and Management Association of the…

The bibliographies cited in this collection deal with substantive issues in mass communication. Entries exclude media as creative forms, technical aspects of production, indexes, and union lists. The 234 entries--all works published since 1924--are arranged according to the following categories: (1) advertising and public relations, (2)…

Items in this bibliography were taken from the 1976-78 "Current Index to Journals in Education,""Resources in Education," and the "Readers' Guide to Periodical Literature." The original articles and documents were examined and the best ones selected and annotated for inclusion in the bibliography. The entries are…