Descriptor
Source
American School Board Journal | 92 |
Author
Marlowe, John | 3 |
McCormick, Kathleen | 3 |
Parker, Barbara | 3 |
Caudill, James | 2 |
Cook, Glenn | 2 |
Ficklen, Ellen | 2 |
Sellers, Jim | 2 |
Achilles, C. M. | 1 |
Alvey, Donald T. | 1 |
Amundson, Kristen J. | 1 |
Anderson, Bill | 1 |
More ▼ |
Publication Type
Journal Articles | 69 |
Guides - Non-Classroom | 38 |
Reports - Descriptive | 20 |
Opinion Papers | 18 |
Reports - Evaluative | 8 |
Information Analyses | 1 |
Education Level
Audience
Policymakers | 27 |
Practitioners | 15 |
Administrators | 11 |
Laws, Policies, & Programs
Gun Free Schools Act 1994 | 1 |
Assessments and Surveys
What Works Clearinghouse Rating
Johnson, Carroll F. – American School Board Journal, 1971
Descriptors: Administrator Selection, Community Involvement, Consultants, Public Relations
Lyons, Chuck – American School Board Journal, 1990
Most small weeklies and semiweeklies are community newspapers aiming to provide extensive coverage of events reflecting a town's activity and character. When dealing with small local newspapers, school officials can help by doing a thorough job of reporting school news and developing a good relationship with the editor. (MLH)
Descriptors: Administrator Responsibility, Elementary Secondary Education, Newspapers, Public Relations
Caudill, James – American School Board Journal, 1979
Offers advice on how to use radio as a public relations tool. (IRT)
Descriptors: Elementary Secondary Education, Guidelines, Programing (Broadcast), Public Relations
Cryer, Roger E. – American School Board Journal, 1975
Santa Clara County, California, school districts cooperate to hold workshops to educate school board campaigners. Six suggestions for holding similar workshops are included. (Author/IRT)
Descriptors: Boards of Education, Elections, Elementary Secondary Education, Public Relations
Carver, Janet – American School Board Journal, 1976
Outlines the steps one school district took to identify and get out the "yes" voters. (IRT)
Descriptors: Community Involvement, Elementary Secondary Education, Public Relations, School Budget Elections
Lieberman, Myron – American School Board Journal, 1980
Argues that it is not in the board of education's best interests to agree beforehand to a fact finder's report and suggests ways in which the board can prepare the community for the board's response to such a report. (IRT)
Descriptors: Boards of Education, Collective Bargaining, Elementary Secondary Education, Public Relations
Thompson, Margery – American School Board Journal, 1979
Provides a summary of dos and don'ts for school systems that want to inaugurate a sex education program. (Author/IRT)
Descriptors: Elementary Secondary Education, Guidelines, Program Development, Public Relations
Brooks, Richard S. – American School Board Journal, 1975
Descriptors: Elementary Secondary Education, News Reporting, Newspapers, Public Relations
Mugits, Michael J. – American School Board Journal, 1987
Describes the Amarillo Independent School District's (TX) "Festival of Learning," a public relations event that promoted the schools during the city's centennial celebration. (MD)
Descriptors: Elementary Secondary Education, Public Relations, Public Support, Publicity
Little, Charles L. – American School Board Journal, 1985
To capitalize on high school reunions, provide participants with current information on the school system, open the school to the reunion, encourage reunion organizers to invite retired teachers and board members whose work affected the class, establish a class scholarship fund, and publicize graduates' achievements. (PGD)
Descriptors: High School Graduates, High Schools, Public Relations, Reunions
Brown, Pat; Walls, Michael – American School Board Journal, 1985
A demographic fact is that the population is made up of an increasingly larger percentage of old people. Senior citizens will vote in the same pattern as the rest of the population if they are informed. Presents ways schools can communicate better and gain the suppport of senior citizens. (MD)
Descriptors: Older Adults, Public Relations, Publicity, School Budget Elections
Sellers, Jim – American School Board Journal, 1984
Reviews tips on speech delivery for board members. Includes an outline for setting up a file for anecdotes and quotations. (MD)
Descriptors: Boards of Education, Elementary Secondary Education, Humor, Public Relations
Parker, Barbara – American School Board Journal, 1980
Urges that schools mount public relations programs that emphasize the accomplishments of the schools and give brief accounts of some successful programs. (IRT)
Descriptors: Elementary Secondary Education, Parent Participation, Public Relations, Publicity
Krajewski, Robert – American School Board Journal, 1980
A superintendent questions a reporter about newspaper coverage of the schools. (IRT)
Descriptors: Administrator Attitudes, Elementary Secondary Education, Interviews, News Reporting
Konick, Emery, Jr. – American School Board Journal, 1978
Describes the public relations effort that went into a successful campaign to pass a $4.1 million bond referendum. (IRT)
Descriptors: Bond Issues, Elementary Secondary Education, Program Descriptions, Public Relations