Three state organizations in Minnesota have cooperated to increase public awareness of gifted students. Activities, including public service announcements, talk show appearances, displays, and direct mail efforts are described. (CL)

The need for scientists to work with public interest lawyers in the field of environmental and consumer law is assessed. Scientists must become involved in public issues, educating lawyers to the problems, technical difficulties, and policy goals. From the lawyer, the scientist learns what the legal framework is into which his goals and supportive…

In reaction to a request from the Hollywood Publicists Guild, several institutions in the Los Angeles area cooperated in the development of a five-week-long learning session in entertainment publicity for 50 minority and white students from two community colleges. (Allm

Proposes that sound working relationships between community colleges and business/industry are possible. Focuses on the causes of poor relationships, factors in devising training plans, principles for working with corporate representatives, and four benefits of providing training experiences for business and industry. (AYC)

The college or university library can offer a great deal to the public relations office: by providing research for speeches and reports, and by handling special visitors, alumni, and distinctive fund raising projects. (Author/PG)

A review of the Department of Education's Secondary Schools Recognition Program shows that exemplary secondary schools often have formed collaborative links with their communities. The five ways schools do this are: recruiting volunteers, aggressive public relations, attracting financial resources, school members volunteering in the community, and…

This report of the Committee on Public Relations was developed as a result of the National Conference on Distributive Education held in Washington, D.C. in 1948. Included are general considerations and a complete plan for public relations and promotion including a suggested schedule and followup activities. The manual was intended to be a…

Describes the use of a public opinion research study to repair relationships at Mary Washington College (Virginia). Also offers case studies of how "town-gown" relations were fostered at four other higher education institutions and their local communities: Beloit College (Wisconsin); Oglala Lakota College (South Dakota); Midwestern State…

Suggestions on how to interest employers in participating in cooperative programs are offered. The author emphasizes the importance of showing how the program will benefit them and their organization. (AG)

Rio Salado Community College (RSCC), a non-campus college within the Maricopa Community College District, offers hundreds of day, late afternoon, and evening classes at locations throughout the county. The Paradise Valley community had always participated heavily in the evening classes offered by RSCC at local high schools. In fall 1982, an effort…

Discusses strategies for success used by the seven libraries that have won the Library of the Year award sponsored by Library Journal and The Gale Group (formerly Gale Research Inc.). Highlights include self-promotion; recognition for innovative planning and programs; fundraising benefits of winning; public-relations benefits; community benefits;…

A variety of methods of program promotion are suggested. (AG)

Advocates the continued administration of public relations courses within the journalism curriculum. (RL)

The chancellor of the University of Nevada system believes in the personal approach--corporate executive officer to corporate executive officer--to cement the types of corporate-campus arrangements that both partners find profitable and beneficial. (Author/MLW)