Descriptor
| Higher Education | 4 |
| News Writing | 4 |
| Public Relations | 4 |
| Teaching Methods | 4 |
| Journalism Education | 3 |
| News Reporting | 2 |
| Advertising | 1 |
| Audiovisual Aids | 1 |
| Business Communication | 1 |
| Classroom Techniques | 1 |
| Communication Skills | 1 |
| More ▼ | |
Source
| Journalism Educator | 3 |
| ABCA Bulletin | 1 |
Author
| Varner, Carson H. | 1 |
| Varner, Iris I. | 1 |
Publication Type
| Journal Articles | 4 |
| Guides - Classroom - Teacher | 3 |
| Guides - Classroom - Learner | 1 |
Education Level
Audience
| Practitioners | 2 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Varner, Iris I.; Varner, Carson H. – ABCA Bulletin, 1979
Writing press releases can help make students aware of the importance of reader orientation, because the same case and the same facts can be used for different audiences with different results. (RL)
Descriptors: Business Communication, Communication Skills, Higher Education, News Writing
Peer reviewedJournalism Educator, 1981
Four journalism teachers provide information on the use of tape recordings and written transcripts to illustrate the importance of factual accuracy, voluntary participation in a special advertising class, a method of teaching the history of public relations, and the importance of drill work to improve journalists' spelling abilities. (RL)
Descriptors: Advertising, Classroom Techniques, Educational Media, Higher Education
Peer reviewedJournalism Educator, 1984
Series of articles offers teaching tips and techniques for such journalism topics as newswriting, public relations, news sources, and news ethics. (HOD)
Descriptors: Audiovisual Aids, Ethics, Higher Education, Information Sources
Peer reviewedJournalism Educator, 1982
Offers teaching suggestions for public relations, media history, mass communications, broadcast journalism, and journalism education. (HOD)
Descriptors: Educational Games, Higher Education, Journalism Education, Mass Media
