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Direct linkMartiniuk, Alexandra L. C.; Secco, Mary; Yake, Laura; Speechley, Kathy N. – Health Education Research, 2010
Public service announcements (PSAs) are non-commercial advertisements aiming to improve knowledge, attitudes and/or behavior. No evaluations of epilepsy PSAs exist. This study sought to evaluate a televised PSA showing first aid for a seizure. A multilevel regression analysis was used to determine the effect of the PSA on epilepsy knowledge and…
Descriptors: First Aid, Epilepsy, Knowledge Level, Familiarity
