The Norwegian high-school drama series Skam is produced and published by the Norwegian Broadcasting Corporation, a publicly funded institution distinguished by an explicit obligation to the public interest, not only serving their audience as consumers but even as citizens. Generally, the normativity expressed in Skam may be summarized by treating…

This qualitative case study examines the intersection of the legacy of Mister Fred Rogers as a master relationship-builder, and his impact on relationship-building between educators and students in contemporary classrooms. The timeless relationship-building practices of Fred Rogers, as well as the ways educators are extending Mister Rogers's…

The new media landscape is characterized by the fragmentation and disaffection of the audience towards traditional television. Such a context requires innovative strategies to meet the needs of the public and connect with it. This article analyses the ability of Neuroscience to optimize the production of content adapted to audiences. For this…

In 1966, Joan Ganz Cooney was a documentary producer at Channel 13 when Lloyd Morrisett, then Vice President at the Carnegie Corporation of New York, offered her an opportunity that would change the landscape of children's media forever. The Carnegie Corporation provided funding for a three-month study during which Joan traveled the country to…

Since the earliest times, humans have made objects--oil lamps carved out of stone to light their way, baskets and pots to hold grain and water, blankets and clothing to protect them from the elements. At some point, their need for the functional was enhanced by their desire for the beautiful. They began to decorate their lamps, pots, baskets,…

In 1971, the year that "Masterpiece Theater" premiered on WGBH, the public television station in Boston, the author's family lived in London for the summer. Her life that summer had the taste and texture of an English novel, and she loved every minute of it, which might explain not only her choice to become an English teacher but also her lifelong…

Drawing on post-structural perspectives and analysis of television programs on education, the article investigates the public educational discourse in Sweden. It shows how a dominant neoliberal educational discourse is articulated together with a discourse of equal education, where the two discourses influence and subvert each other so that…

"Promoting public understanding" is what the programming mandate asks the Swiss public broadcasting company SRG SSR to do. From a sociolinguistic perspective, this means linking speech communities with other speech communities, both between and within the German-, French-, Italian-, and Romansh-speaking parts of Switzerland. In the…

A study published in the "Journal of Women and Minorities in Science and Engineering" found that girls are completing high school science and math courses at the same rate as boys: 94 percent of girls took biology (compared with 91 percent of boys), 64 percent took chemistry (57 percent for boys) and 26 percent studied physics (32 percent of…

Objectives: This study used content analysis to explore how much and what type of advertising is present in television programming aimed at toddlers and preschool-aged children and what methods of persuasion are being used to sell products and to promote brands to the youngest viewers. Methods: Four randomly selected, 4-hour blocks (9 AM to 1 PM)…

Illustrates public television's early commitment to children's programming, discussing the popularity of "Sesame Street" and noting other shows launched under Joan Ganz Cooney, president of CTW from 1970 until 1988. Discusses the erosion of television network ratings by cable television in the mid '80s, and concludes by posing questions…

Contending that public broadcasting has great potential to invigorate national discourses and to function as an agent of social change; at the beginning of the 21st century, many public television licensees are united solely by a core programming schedule and the need to raise funds at least four times a year. The paper traces the history of…

Discusses the paucity of serious academic research focusing on public broadcasting in the United States and Western Europe, the likely reasons for this, as well as the need to encourage more research. Details scholarly publishing in the 1990s in the field of public broadcasting. (JKP)

The originators of municipal radio station WNYC foresaw radio as a means of extending city government and an instrument to educate, inform, and entertain the citizens. Because the municipal radio concept emerged in the early 1920s, before the medium's industrial structure was entrenched, an opportunity existed to develop an innovative model of…

Public broadcasting increased the number of programs for older children during the 1994-95 television season. Data from the Yankelovich Youth Monitor, a survey of 1,211 subjects aged 6 to 17 years, provide some information about response to these programs and give some insight into serving the 9 to 11 age group in particular. Television continued…