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Peer reviewed Peer reviewed
ERIC Number: EJ097754
Record Type: CIJE
Publication Date: 1974
Pages: N/A
Abstractor: N/A
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Does Ad Education Need New Premises?
Rotzoll, Kim B.
Journalism Educator, 29, 1, 41-43, Apr 74
Advocates a reexamination of the basic premises that shape advertising curricula and structure its teaching. (TO)
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