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A Publisher's Perspective.
Mercier, Jean – Horn Book Magazine, 1986
Describes how the efforts of dedicated editors, authors, illustrators, promotion specialists, and equally committed bookstore people united in planning ways to broaden awareness of children's books to change the negative course of the industry to the fastest-growing area in publishing. (JK)
Descriptors: Books, Childrens Literature, Marketing, Publishing Industry
Musings.
Hale, Robert D. – Horn Book Magazine, 1986
Discusses the prices of children's books, pondering how publishers arrive at them. (FL)
Descriptors: Books, Childrens Literature, Costs, Publishing Industry
Musings.
Hale, Robert D. – Horn Book Magazine, 1987
Reports on selling books oriented toward a particular holiday and decides that customers still want a "good" book and will not buy a book just because it is a holiday title. (NKA)
Descriptors: Bookstores, Childrens Literature, Cultural Context, Holidays
A Publisher's Perspective.
Epstein, Connie C. – Horn Book Magazine, 1988
Explores the question of availability of children's books through interviews with publishers on current stocking policies and trends in backlisting and reissuing. Identifies sources of encouragement of trend to identify and reissue "old favorites." (SD)
Descriptors: Childrens Literature, Library Acquisition, Mass Media, Publishing Industry
A Publisher's Perspective.
Zuckerman, Linda – Horn Book Magazine, 1986
Comments on society's view of children as innocent and how this causes censorship of children's books in an attempt to protect them. Concludes that society has unrealistic expectations of books. (SRT)
Descriptors: Authors, Censorship, Childrens Literature, Editing
Prime Puffins.
Alderson, Brian – Horn Book Magazine, 1981
Describes the development of the children's paperback book series, Puffin Books, in Great Britain from the late 1930s to the present. (MKM)
Descriptors: Books, Children, Childrens Literature, Paperback Books
"Our Noisy Years Seem Moments"
Hogarth, Grace – Horn Book Magazine, 1974
A former publisher of children's books presents a personalized account of her successes and failures and includes some personal remembrances from her private life. (RB)
Descriptors: Books, Childrens Literature, Elementary Education, Literary Criticism
A Publisher's Perspective.
Frith, Margaret – Horn Book Magazine, 1985
Describes the history and the spirit of the Bologna Book Fair. Explains the importance of the fair, which promotes cooperation among publishers of children's literature. (EL)
Descriptors: Books, Childrens Literature, Information Dissemination, Publishing Industry
A Publisher's Perspective.
McElderry, Margaret K. – Horn Book Magazine, 1988
Compares the publishing industry of forty years ago to that of today, noting that the earlier market was less demanding and allowed the pursuit of excellence as well as the backlisting of high quality books. (ARH)
Descriptors: Childrens Literature, Literary Criticism, Literary History, Literary Styles
Which Children? Some Audiences for Children's Books.
Nodelman, Perry – Horn Book Magazine, 1987
Explains that the children to write for are those imaginary ones implied as the audience for the best children's books and that authors can determine this audience by reading those books. (FL)
Descriptors: Audience Analysis, Audiences, Authors, Books
A Publisher's Perspective.
Epstein, Connie C. – Horn Book Magazine, 1986
Explains that the international picture book seems to be increasingly popular in the United States and that publishers are perceiving coproduction as a way to reach the retail market at a price they can afford. (DF)
Descriptors: Childrens Literature, International Cooperation, Picture Books, Printing
A Second Look: Facsimile Editions from The Osborne Collection of Early Children's Books.
Hearn, Michael Patrick – Horn Book Magazine, 1983
Reviews a 35-volume set of reproductions of nineteenth-century juvenile literature. (AEA)
Descriptors: Childrens Literature, Nineteenth Century Literature, Picture Books, Publishing Industry
The Best of Times, the Worst of Times: Children's Book Publishing, 1924-1974
McElderry, Margaret K. – Horn Book Magazine, 1974
Presents a brief history of the children's book publishing industry of the past fifty years. (RB)
Descriptors: Books, Childrens Literature, Elementary Education, Publishing Industry
Books in Spanish from Venezuela.
Quezeda, S. Shelley – Horn Book Magazine, 1986
Includes annotations of six of the most beautifully illustrated, well-written, recently published books from Venezuela that are written in Spanish. (DF)
Descriptors: Childrens Literature, Foreign Countries, Picture Books, Printing
Musings.
Hale, Robert D. – Horn Book Magazine, 1985
Discusses the 1985 American Booksellers' Convention in San Francisco and the growing proliferation of children's bookstores. (EL)
Descriptors: Books, Bookstores, Childrens Literature, Meetings
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