Retailers are faced with the challenge of how many stores to operate in a potential or an existing market and where those stores should be located. Various factors influence this decision-making. For instance, the customer behavior and their demographic characteristics, customer travel times, presence of competitors, costs involved, location…

COVID-19 ignited a revolution in retail. Family and consumer sciences (FCS) professionals, including students of retail and consumer sciences, can be the change agents that create the post-pandemic retail future. Massive disruptions to traditional retail practices for both consumers and retailers will result in changed retail environments as the…

Nearly all lifelong smokers start as children or young adults, and the tobacco industry targets these specific age groups. A key public health effort to limit the use of tobacco products by people under the age of 21 years is the promotion of the "Tobacco 21" initiative. This initiative promotes and supports efforts to establish bills…

Every time shoppers make a purchase at a store or browse a Web site, customer behavior is tracked, analyzed, and perhaps shared with other businesses. Target Corporation is a leader in analyzing vast amounts of data to identify buying patterns, improve customer satisfaction, predict future trends, select promotional strategies, and increase…

It is all about serving the customer. That is how capitalism plays out. It finds a market need and then creates a product or service to address that need. The Baby Boomer generation, all 76 million, will be retiring soon. Eventually, some may find it very hard to move about and do their routine food shopping. In this article, the author's…

Improvement of turnover (the rate of merchandise activity in a store) can mean more sales and more profits for college stores. Some ways to improve merchandise turnover include improved store layout, merchandise mix, and purchasing techniques. (MLW)

Describes a study where 66 subjects were asked to perform some predefined book purchasing task in a series of Web sites with varying interface quality. A strong relationship between interface quality and trust was found and some components of user interface quality were more important than others. Discusses implications for Web site design.…

Lack of space became a problem when the university bookstore moved into its new quarters; more space was needed to meet the demand for clothing and secretarial supplies. A student record store was purchased and electronic gear including stereos, tape recorders, electronic calculators, etc., were added to the inventory. (MLW)

Approaches to help achieve a professional college store operation in the 1980s are outlined for the benefit of the college store staff member, supervisor, or manager, as well as administrators responsible for the review of the college store. The following areas are addressed: objectives of the service, organization, equipment and layout, the…