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Incorporating Eye Tracking into Cognitive Interviewing to Pretest Survey Questions
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Neuert, Cornelia Eva; Lenzner, Timo – International Journal of Social Research Methodology, 2016
In this study, we investigated whether incorporating eye tracking into cognitive interviewing is effective when pretesting survey questions. In the control condition, a cognitive interview was conducted using a standardized interview protocol that included pre-defined probing questions for about one-quarter of the questions in a 52-item…
Descriptors: Eye Movements, Research Methodology, Interviews, Pretesting
Promoting School Improvement Practices: Developing Quality Effective School Assessment Indicators.
Coney, Freeman, III – 1991
The development of a project to assess the effectiveness of schools in a large urban school district is described in this paper, with a focus on improving the validity of school effectiveness instruments. Purposes of the project were to develop a methodology for reporting effective school strategies and to generate a broader profile of schools'…
Descriptors: Effective Schools Research, Elementary Secondary Education, Evaluation Methods, Measurement Techniques
How to Survey Your Readers.
Carter, Virginia L., Comp. – 1981
Information on why readership surveys are valuable and on how to conduct them is presented, along with sample surveys used at a number of different institutions, and a questionnaire used by the Council for Advancement and Support of Education to measure the opinion of "CASE CURRENTS," readers. Guidelines for doing a mail survey outline…
Descriptors: Alumni, Evaluation Methods, Feedback, Graduate Surveys
Supporting Statement for the Survey Instrumentation of the First Follow-Up Survey for the High School Class of 1972. RTI Project No. 22U-884.
Research Triangle Inst., Durham, NC. Center for Educational Research and Evaluation. – 1973
This supporting statement accompanied the first followup questionnaire for the National Longitudinal Study of the High School Class of 1972, when it was submitted for government clearance. The first part of the statement gives the background, uses, and justification of the survey; the largest part describes the plans for the first follow-up…
Descriptors: Data Collection, Followup Studies, Graduate Surveys, High School Graduates
Ye Olde Maile Surveye.
Berty, Ernest – 1979
This publication is primarily designed for educational practitioners who possess little or no training in conducting mail surveys or have not kept current on the present state of the art of survey methods and techniques. It is also intended to be a checking and comparing aid to ensure that important research considerations are taken into account.…
Descriptors: Administrator Guides, Computer Science, Cost Estimates, Data Analysis
Reading with Television: An Evaluation of The Electric Company. A Report to the Children's Television Workshop. Volumes 1 and 2.
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Ball, Samuel; And Others – 1973
An evaluation of the first year of "The Electric Company" is provided. Volume 1 is comprised of the following chapters: I. Introduction; II. Preparing for the Evaluation (Research Design and Sampling Procedures; Field Operations; The Treatment--the in-school viewing treatment, the at-home viewing treatment, and the content of The…
Descriptors: Educational Research, Educational Television, Educational Testing, Evaluation Methods