In the standard Proportion-Congruent (PC) paradigm, performance is compared between a list containing mostly congruent (MC) stimuli (e.g., the word RED in the color red in the Stroop task; Stroop, 1935) and a list containing mostly incongruent (MI) stimuli (e.g., the word BLUE in red). The PC effect, the finding that the congruency effect (i.e.,…

A consistent finding in the Stroop literature is that congruency effects (i.e., the color-naming latency difference between words presented in incongruent vs. congruent colors) are larger for mostly-congruent items (e.g., the word RED presented most often in red) than for mostly-incongruent items (e.g., the word GREEN presented most often in…

In the Stroop task, congruency effects (i.e., the color-naming latency difference between incongruent stimuli, e.g., the word BLUE written in the color red, and congruent stimuli, e.g., RED in red) are smaller in a list in which incongruent trials are frequent than in a list in which incongruent trials are infrequent. The traditional explanation…

Models of written word recognition in languages using the Roman alphabet assume that a word's visual form is quickly mapped onto abstract units. This proposal is consistent with the finding that masked priming effects are of similar magnitude from lowercase, uppercase, and alternating-case primes (e.g., beard-BEARD, BEARD-BEARD, and BeArD-BEARD).…

Does visuospatial orientation influence repetition and transposed character (TC) priming effects in logographic scripts? According to perceptual learning accounts, the nature of orthographic (form) priming effects should be influenced by text orientation (Dehaene, Cohen, Sigman, & Vinckier, 2005; Grainger & Holcomb, 2009). In contrast,…

According to some accounts, the bilingual advantage is most pronounced in the domain of executive attention rather than inhibition and should therefore be more easily detected in conflict adaptation paradigms than in simple interference paradigms. We tested this idea using two conflict adaptation paradigms, one that elicits a list-wide…

There is broad consensus that printed complex words are identified on the basis of their constituent morphemes. This fact raises the issue of how the word identification system codes for morpheme position, hence allowing it to distinguish between words like "overhang" and "hangover", and to recognize that "preheat" is…

Two experiments were designed to test a number of finite-state self-terminating memory-scanning models for choice reaction times. (Editor)

Nonwords created by transposing two "adjacent" letters (i.e., transposed-letter (TL) nonwords like "jugde") are very effective at activating the lexical representation of their base words. This fact poses problems for most computational models of word recognition (e.g., the interactive-activation model and its extensions), which assume that exact…