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Dorrell, Jean T.; Darsey, Nancy S. – Journal of Technical Writing and Communication, 1991
Describes a study in which 30 letters from corporation executives to shareholders were examined for readability and writing style. Concludes that letters written by executives who were viewed as successful fell into accepted levels of readability. Observes that opening paragraphs tended to be equivocal or positive. Suggests study of shareholder…
Descriptors: Administrators, Business Communication, Letters (Correspondence), Readability