Evidence of how behavioral research and technology have evolved together abounds in the history of the "Journal of the Experimental Analysis of Behavior" ("JEAB"). Technology from outside the discipline (exogenous) from such disciplines as electronics and computer science has been adapted for use in behavioral research. Technology from within the…

This paper argues that behavior analysis is not technological to a fault, but rather has a faulty technology by being incomplete. The paper examines reinforcers and punishers that result from the outcomes of either (1) striving for better experimental control, or (2) inventing theories to explain why current control is imperfect. (JDD)