The NCAA's 2015 Cost of Attendance (COA) policy allowed Division I schools to increase spending on student-athletes. Using data documenting COA implementation and a difference-in-differences design, we explore the relationships between COA and institutions' financial behaviors. Athletics expenditures grew substantially after COA adoption,…

This research aimed to reveal the relationship between the "marketing tactics" used by private schools, "school image" and "parent loyalty". Participants consisted of 812 parents, whose children were enrolled to private schools during the 2019-2020 academic year in Sivas. The research data were collected using…

Currently, the higher education sector can be considered a marketplace, within which university education is considered a marketable service in the literature on higher education management. The analysis of the variables that generate university image has been the subject of numerous studies on higher education institutions (HEIs). The purpose of…

Several non-traditional higher education destination countries have increased their efforts to attract international students. In this research, we examine the perceptions of international students enrolled in Indian universities and explore the aspects to observe for India to become a favoured study-abroad destination. Adopting a sequential…

Higher education is often framed as a means to social mobility and increased earnings. However, the value of university education in the United States is coming under scrutiny in regard to its costs. This article examines a university education's return on investment (ROI) from attending different types of universities in the United States. Unlike…

Purpose: The objective of the research is to evaluate the experiential branding practices of a higher education institution (HEI) in India against student perceptions. Design/methodology/approach: Using a mixed-method approach for data collection, a range of relevant attributes of the experiential brand identity of the HEI was constructed. A…

The objective of this study of student-consumers in higher education is to investigate the direct influence of student choice factors on student expectations. The mediating role of perceptions of employability in the relationship between costs of study (fees) and student satisfaction, and the outcome variable of students' recommendations, is…

Purpose: This study investigates the antecedents of student loyalty towards universities. This study offers new insights into postgraduate loyalty in the context of the Malaysian higher education industry. Design/methodology/approach: Partial least squares structural equation modelling is used to analyse data obtained from a survey of 231…

College choice is one of the most significant decisions a family will make. Families with high socioeconomic status often hire independent educational consultants (IEC) to assist their family in college search activities. A review of the literature indicated a gap in the literature regarding IECs' understanding of the factors which influence their…

This article sheds light on some challenges that internationalisation raises for policymakers regarding public funding of higher education in a welfare state by examining policy logics for introducing tuition fees for international students in Sweden 2011. Using thematic analysis of documents related to the Swedish reform, we identify how an…

College presidents are receiving heightened public attention and scrutiny, but few data exist that demonstrate which college presidents are most effective at improving student outcomes. This report ranks over 400 current and former college and university presidents on how much they improved access, affordability, and student success during their…

The research has been conducted to examine the feasibility of offering a Bachelor of Science in Entertainment and Multimedia Computing, one of the Commission on Higher Education (CHED) priority courses according to [1] and in keeping with the University's mission and vision. In Nueva Ecija, questionnaires were delivered to senior high school…

In "Whatever It Is, I'm Against It," president emeritus of Macalester College Brian Rosenberg draws on decades of higher education experience to expose the entrenched structures, practices, and cultures that inhibit meaningful postsecondary reform, even as institutions face serious challenges to their financial and educational models. A…

Chinese international students compose the largest group of full-tuition-paying students globally and are important to hosting destinations both culturally and financially. However, the obstructed international mobility caused by COVID-19 has changed their international applications. As the world gradually resumes its previous mobility level, it…

Despite decades of efforts to diversify the legal profession, White lawyers in the U.S. remain substantially overrepresented. As a necessary step for fostering equity in the workplace, law schools must work to reduce or eliminate the current racial disparities in their persistence and graduation rates. Therefore, this study explored the link…