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Rourke, Liam; Anderson, Terry – Educational Technology Research and Development, 2004
Over the past 15 years, educational technologists have been dabbling with a research technique known as quantitative content analysis (QCA). Although it is characterized as a systematic and objective procedure for describing communication, readers find insufficient evidence of either quality in published reports. In this paper, it is argued that…
Descriptors: Content Analysis, Computer Mediated Communication, Educational Technology, Research Methodology