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Cowan, Claudia L.1
Tesser, Abraham1
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Tesser, Abraham; Cowan, Claudia L. – Social Behavior and Personality, 1975
Previous research has shown that thinking about some attitude object results in more polarized attitudes than being distracted from thinking about the object. In this study, 64 subjects indicate their attitudes toward fictitious persons. After thinking about the person or being distracted from thinking about the person, they again scaled their…
Descriptors: Attitude Change, Attitudes, Behavior Patterns, Cognitive Measurement