The article aims at improving the quality of higher and technical education in India to world class standard. Institutions in knowledge economy are reckoned to be the drivers of development. Indian institutions are making efforts, investing money, appointing professors, students are studying hard but due to the lack of marketing strategy, their…

That research is a veritable tool for rapid social and economic development is undoubtedly well known globally. That educational researching is fraught with multi-dimensional challenges cannot be over-stressed. That multi-disciplinary approach and public-private, public-public, private-private partnership in educational researching for better and…