Incentives have shown a variable effect in improving survey response rates, but the effect of a pen from an organization to which the respondent has loyalty has not been studied. Recent college graduates were randomized to receive or not receive a college logo pen accompanying an initial survey mailing. Among 119 total respondents, there were no…

The use of web-based surveys to gather information from teachers has become increasingly common primarily based on the premise that they can reduce costs. Yet, relatively, little is known about the quality or cost effectiveness of web-based versus mail surveys for teachers. To study the efficacy of web-based teacher surveys, the author randomly…

This article reports results from a student survey fielded using an experimental design with 14 Kentucky school districts. Seven of the 14 districts were randomly assigned to implement the survey with active consent procedures; the other seven districts implemented the survey with passive consent procedures. We used our experimental design to…

This article describes rates of missing item responses in personal digital assistant (PDA) assessments as compared to paper assessments. Data come from the evaluation of a classroom-based leisure, life skills, and sexuality education program delivered to high school students in Cape Town, South Africa. Analyses show that the paper assessments had…

This article addresses the issue of falling response rates in telephone surveys. To better understand and maintain respondent goodwill, concepts of psychological contract and respondent expectations are introduced and explored. Results of the qualitative study show that respondent expectations are not only socially contingent but also…

The authors conducted a pilot study in preparation for a larger investigation that will rely on telephone surveys to assess select health behaviors of teens and their parents, with a focus on indoor tanning. This study used a randomized design to assess the impact of a presurvey letter on response rates to a telephone survey, as well as prevalence…

Active parental consent policies have been blamed for low participation rates and selection bias (i.e., loss of "high-risk" youths) in school-based studies. In this article, the authors describe active consent procedures that produced an overall active consent rate of 79% in a sample of more than 4,500 middle school students attending 29…

Results and implications of offering a national sample of 2,451 primary care physicians the option to complete a questionnaire by mail or phone are discussed. Overall cooperation of 62.7% was achieved, with 55% using telephone interviews. Differences across physician specialties are discussed. (SLD)

Examined characteristics of parents who consented, refused consent, or did not respond to an active consent request for their adolescent children to participate in a study of lifestyle behaviors. Nonresponding parents from the sample of 2,968 high school students were more similar to consenting parents than to refusing parents, a finding that…

Three questionnaire mailings to 1,535 physicians that produced 977 responses were analyzed. The only variable significantly different across the mailings was medical specialty. This finding indicates that the more homogeneous the group the greater the response rate. Issues of nonresponse bias and insufficient sample size are discussed. (TJH)

A study of the use of verbal active parental consent, obtained via telephone, for drug abuse prevention research among 2,948 adolescents is reported. Using this approach as a follow up to mailings requesting written consent, researchers were able to contact a parent for 96 percent of the students. (TJH)

Given the weaker ties to community as noted by scholars such as Robert Putnam, survey researchers should not be surprised by a decline in survey participation over the past 10 years. This research analyzes the use of incentives coupled with introductory themes emphasizing cooperation and helpfulness--cooperative norms in American society--to…

Studied how multiple methods of follow-up can enhance the rate of response to mail questionnaires. The initial sample of 1,505 adults was contacted by mail for a health behavior survey. Follow-ups by mail and telephone resulted in an 89% response rate and demonstrated the efficacy of the follow-up methods. (SLD)

This study examines the impact of passive and active parental consent procedures on the type of adolescents participating in a school-based survey examining substance use. Schools recruited from a random sample of metropolitan schools were assigned to passive or active parental consent condition. Results showed that participation rates in active…

This study investigates whether the type of parental permission affects prevalence estimates for risk behaviors from the national 2001 Youth Risk Behavior Survey. Participants were 13,195 students from 143 schools, of which 65% used passive permission and 35% active permission. Student participation rates were 86.7% in passive permission schools…