The risk of multitasking is high in online surveys. However, knowledge on the effects of multitasking on answer quality is sparse and based on suboptimal approaches. Research reports inconclusive results concerning the consequences of multitasking on task performance. However, studies suggest that especially sequential-multitasking activities are…

Surveys of income are complicated by the sensitive nature of the topic. The problem researchers face is how to encourage participants to respond and to provide truthful responses in surveys. To correct biases induced by nonresponse or underreporting, we propose a two-stage multilevel randomized response (MRR) technique to investigate the true…

The quality of data in surveys is affected by response burden and questionnaire length. With an increasing number of questions, respondents can become bored, tired, and annoyed and may take shortcuts to reduce the effort needed to complete the survey. In this article, direct evidence is presented on how the position of items within a web…

We propose some theoretical and empirical advances by supplying the methodology for analyzing the factors that influence two sensitive variables when data are collected by randomized response (RR) survey modes. First, we provide the framework for obtaining the maximum likelihood estimates of logistic regression coefficients under the RR simple and…

The factorial survey is an experimental design in which the researcher constructs varying descriptions of situations or individual persons (vignettes), which will be judged by respondents with regard to a particular aspect. Some researchers present vignettes in text format as short stories, others present the central information of vignettes in a…

In analyzing data from attitude surveys, it is common to consider the "don't know" responses as missing values. In this article, we present a statistical model commonly used for the analysis of responses/evaluations expressed on Likert scales and extended to take into account the presence of don't know responses. The main objective is to…

Identifying inattentive respondents in self-administered surveys is a challenging goal for survey researchers. Instructed response items (IRIs) provide a measure for inattentiveness in grid questions that is easy to implement. The present article adds to the sparse research on the use and implementation of attention checks by addressing three…

Randomized response techniques (RRTs) are applied to reduce response biases in self-report surveys on sensitive research questions (e.g., on socially undesirable characteristics). However, there is evidence that they cannot completely eliminate self-protecting response strategies. To address this problem, there are RRTs specifically designed to…

The item wording (or keying) effect is respondents' differential response style to positively and negatively worded items. Despite decades of research, the nature of the effect is still unclear. This article proposes a potential reason; namely, that the item wording effect is scale-specific, and thus findings are applicable only to a particular…

Using randomly ordered name generators, we tested the effect of name generators' relative position on the likelihood of respondents' declining to respond or satisficing in their response. An online survey of public health staff elicited names of information sources, information seekers, perceived experts, and friends. Results show that when name…

Large-scale surveys typically exhibit data structures characterized by rich mutual dependencies between surveyed variables and individual-specific skip patterns. Despite high efforts in fieldwork and questionnaire design, missing values inevitably occur. One approach for handling missing values is to provide multiply imputed data sets, thus…

Measuring values in sociological research sometimes involves the use of ranking data. A disadvantage of a ranking assignment is that the order in which the items are presented might influence the choice preferences of respondents regardless of the content being measured. The standard procedure to rule out such effects is to randomize the order of…