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Download full textDana Schwieger – Information Systems Education Journal, 2025
With the growing entrepreneurial spirit and ease of selling items online, many people are turning to virtual marketplaces to earn extra income or, in some instances, build a career. This case focuses upon the development of a database to assist in inventory management for an online reselling business that has grown from an occasional hobby to a…
Descriptors: Higher Education, Business Education, Case Method (Teaching Technique), Entrepreneurship
Titus, David; Harris, Garth; Gulati, Rajesh; Bristow, Dennis – International Journal of Higher Education, 2017
The Capstone Sales course is the final in a sequence of five required courses in a 15 credit Professional Selling program housed in the Marketing Department at St. Cloud State University. The course is heavily focused on experiential learning activities for senior-level sales students. In this paper details of the course design, instructor and…
Descriptors: Sales Occupations, Retailing, Business Administration Education, Experiential Learning
Shepherd, C. David; Eastman, Jacqueline K. – Contemporary Issues in Education Research, 2008
The authors describe the multiple benefits a university selling center offers to students, faculty members, administrators, and the general business community. The seven essential steps in first establishing a university selling center are addressed: find a champion, obtain the support of administration, find a white knight, establish a board of…
Descriptors: Universities, Retailing, Program Development, Program Descriptions
