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Oliver, Robert T. – Speech Teacher, 1974
Comparison of Asian and American rhetoric with a view toward understanding the Asian culture as well as Asian public address. (CH)
Descriptors: Communication Skills, Comparative Analysis, Cross Cultural Studies, Higher Education
Peer reviewed Peer reviewed
Clark, Thomas D. – Central States Speech Journal, 1979
Compares 15 campaign speeches on methods of presentation. Results indicate that the dual responsibilities of appearing to speak out decisively and intelligently on issues, while focusing on images to which voters will respond favorably, are met by speeches with ambiguous content but rhetorical correlates of specificity and decisiveness. (JMF)
Descriptors: Communication (Thought Transfer), Comparative Analysis, Decision Making, Persuasive Discourse