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Direct linkBae, Beom Jun; Heald, Gary – Journal of American College Health, 2023
Objective: The current study explores non-linear effects of absolute risk and effects of comparative risk information about skin cancer on individuals' safety ratings, affective responses and behavioral intentions. Method: An experimental survey was conducted among college students (N = 563) to test the effects of absolute and comparative risk…
Descriptors: Cancer, College Students, Risk, Safety
