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Showing 1 to 15 of 198 results Save | Export
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Titta Pitman; Jonna Koponen; Anssi Tarkiainen – Cogent Education, 2023
As modern business-to-business (B2B) sales have become more complex; recruiters are turning to business schools to find educated and motivated sales professionals to fill the employment demand gap that has risen. This study provides important information about business students' intentions regarding pursuing careers in B2B sales, as there are no…
Descriptors: Salesmanship, Business Schools, Sales Occupations, College Students
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Lindsay R. Levine; Timothy C. Heinze; Adam Puckett – Marketing Education Review, 2024
Nonverbal communication impacts a broad range of human interactions and bears significant influence on understanding and perceptions. One of the most influential categories of nonverbal communication is kinesics, which includes physical gestures and other body movements. The current study develops a foundation for future kinesics education in…
Descriptors: Nonverbal Communication, Sales Occupations, Performance, Evaluation
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Ulrik Brandi – Studies in the Education of Adults, 2024
This paper seeks to bridge the existing knowledge gap between workplace learning and life course studies by investigating how young adults in the retail industry identify, pursue, and actualise learning opportunities in their workplaces. It considers the elements from their life course that either facilitate or impede these learning opportunities.…
Descriptors: Young Adults, Retailing, Sales Occupations, Workplace Learning
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Sitthimet Solthong; Xavier Parisot; Vincent Ribiere – Knowledge Management & E-Learning, 2024
Coaching has become an increasingly popular intervention tool for improving organizational performance. Among various benefits, coaching interventions can assist organizations with becoming learning organizations by developing a knowledge-sharing culture and strengthening knowledge flows. Nevertheless, there is insufficient empirical evidence…
Descriptors: Foreign Countries, Coaching (Performance), Intervention, Sales Occupations
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Mandy Barefoot; J. Michael Martinez – Sport Management Education Journal, 2025
Sport-sales-specific coursework is emerging as a crucial addition to sport management curricula for a variety of institutions. However, a new sport sales course can present instructors with the unique challenge of developing a course without any departmental precedent. The current study collected syllabi from recent sport sales courses to provide…
Descriptors: Team Sports, Sales Occupations, Merchandising, Salesmanship
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Di Xie; Zhaobiao Zong – International Journal of Training and Development, 2024
Orientation training plays a crucial role in the process of newcomer socialization by equipping employees with the knowledge, abilities, and skills necessary for success in a new work setting. However, relatively few studies have investigated orientation training from a socialization perspective and addressed its underlying mechanisms. To address…
Descriptors: Sales Occupations, Novices, Staff Orientation, Socialization
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Köhler, Daniel P.; Rausch, Andreas – Vocations and Learning, 2022
Expertise is featured by continued high performance in a particular domain. Expertise research has primarily focused on absolute expertise in structured domains such as chess and emphasized the significance of deliberate practice for expertise development. We investigated the development of relative expertise in commercial domains as part of…
Descriptors: Expertise, Job Skills, Sales Occupations, Foreign Countries
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Nottingham, Paula McIver; Mao, Yan – Higher Education, Skills and Work-based Learning, 2023
Purpose: Building on the concepts of learning communities of practice, the paper aims to evaluate their application within degree apprenticeships (DAs) to support pedagogic engagement and inclusive education within a university setting. Design/methodology/approach: A case study of an existing B2B sales degree apprenticeship reviewed relevant…
Descriptors: Communities of Practice, Apprenticeships, Inclusion, Universities
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Jayawardene, Wasantha; Parker, Maria; Blume, Catherine; McDaniel, Justin; Agley, Jon – Health Education Journal, 2023
Background: Tobacco retailers have an important role to play in reducing access to tobacco among youth, but in the USA, their role has become more complicated because of recent developments in policies and industry, such as the Indiana Tobacco-21 law and the rising popularity of electronic nicotine delivery systems (ENDS) products. This study…
Descriptors: Smoking, Retailing, Attitudes, Electronic Equipment
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Liu, Sixia; Ma, Gang; Tewogbola, Promise; Gu, Xieting; Gao, Peng; Dong, Bin; He, Dantong; Lai, Weiguo; Wu, Yihua – Journal of Workplace Learning, 2023
Purpose: This study aims to examine how incorporating gamification elements into an offline training program influences learner engagement and learning outcomes in a non-academic, organizational setting. Design/methodology/approach: A randomized pretest-posttest control group experiment was designed to investigate participants' levels of…
Descriptors: Learner Engagement, Gamification, Outcomes of Education, Job Training
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Dana Schwieger – Information Systems Education Journal, 2025
With the growing entrepreneurial spirit and ease of selling items online, many people are turning to virtual marketplaces to earn extra income or, in some instances, build a career. This case focuses upon the development of a database to assist in inventory management for an online reselling business that has grown from an occasional hobby to a…
Descriptors: Higher Education, Business Education, Case Method (Teaching Technique), Entrepreneurship
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Peng Lu; Zhe Li; Juan Li; Shih-Wen Hsiao – Interactive Learning Environments, 2023
For design education, although different international design organizations have developed design thinking models (DTM), these DTMs mainly focus on improving innovation but ignore the actual demands of users. This paper proposes a consumer-oriented DTM to implement innovation and evaluation based on accurately grasping users' demands. The…
Descriptors: Design, Thinking Skills, Family and Consumer Sciences, Consumer Economics
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Alex Milovic; Moumita Das Gyomlai; Brian Spaid; Rebecca Dingus – Marketing Education Review, 2024
The recent popularity of ChatGPT and artificial intelligence chatbots presents both challenges and opportunities for incorporating this modern technology in the classroom. This paper introduces an activity that uses ChatGPT to help students practice their role playing sales skills. The benefits of using this AI chatbot for role play training…
Descriptors: Artificial Intelligence, Role Playing, Man Machine Systems, Natural Language Processing
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Rigolizzo, Michele; Zhu, Zhu; Harvey, Jean-François – Journal of Workplace Learning, 2022
Purpose: This study aims to empirically examine the relationship between the leader characteristic of humility and the informal learning of team members. It also evaluates the role of leader authenticity in mediating that relationship. Design/methodology/approach: Data were collected on 518 salespeople reporting to 66 managers in a time-lagged…
Descriptors: Sales Occupations, Administrators, Leadership Qualities, Personality Traits
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Ceschi, Andrea; Sartori, Riccardo; Tommasi, Francesco; Noventa, Stefano; Morandini, Sofia; Zagarese, Vivian – International Journal of Training and Development, 2022
In the framework of positive psychology approach, the present study reports the effect of a mixed human resources (HR) intervention program. We developed an intervention by the integration of the classic resource-based intervention with the specific strength training program named FAMILY. Then, we examined the extent to which such a combined…
Descriptors: Psychology, Human Resources, Intervention, Job Performance
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