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Ohio State Univ., Columbus. Center on Education and Training for Employment. – 1994
This instructor guide for a unit on selling in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 2 of learning--planning for a business…
Descriptors: Advertising, Behavioral Objectives, Business Education, Competency Based Education
Snyder, James A. – 1981
This instructor's guide accompanies the self-paced student training modules on parts counter, available separately as CE 031 572. Introductory materials include a description of the components of the pre-apprenticeship project, discussion of teacher's role in students' completion of the modules, and scope and contents of Phase 2 training. Each of…
Descriptors: Advertising, Annotated Bibliographies, Auto Parts Clerks, Behavioral Objectives
Ohio State Univ., Columbus. Center on Education and Training for Employment. – 1994
This instructor guide for a unit on selling in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 1 of learning--understanding the…
Descriptors: Administrators, Advertising, Behavioral Objectives, Business Administration
Ohio State Univ., Columbus. Center on Education and Training for Employment. – 1994
This instructor guide for a unit on promotion in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 3 of learning--starting and managing…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Business Education
Elliott, Ronald T. – 1987
This guide presents a competency-based curriculum for a high school course in sales promotion. It addresses all three domains of learning: psychomotor, cognitive, and affective. Activities suggested in the guide deal with getting along with others, with supervisors or staff members, and with small or large groups. The guide, which can be used with…
Descriptors: Advertising, Behavioral Objectives, Competence, Competency Based Education
Oklahoma State Dept. of Vocational and Technical Education, Stillwater. Curriculum and Instructional Materials Center. – 1988
This document contains the occupational duty/task lists for eight occupations in the marketing education/business management and ownership series. Each occupation is divided into 4 to 12 duties. A separate page for each duty in the occupation lists the tasks in that duty along with its code number and columns to indicate whether that particular…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Business Administration Education
North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education. – 1985
This teacher handbook provides recommended goals and objectives and suggested measures for competency-based courses in the vocational program area of marketing education. A background and overview section contains the philosophy and rationale, discusses thinking skills and programs for exceptional children, and provides notes that explain how to…
Descriptors: Advertising, Behavioral Objectives, Competency Based Education, Course Descriptions
Harris, Ron, Ed. – 1984
These distributive education curriculum guidelines are intended to provide Montana teachers with teaching information for 11 units. Units cover introduction to marketing and distributive education, human relations and communications, operations and control, processes involved in buying for resale, merchandise handling, sales promotion, sales and…
Descriptors: Advertising, Behavioral Objectives, Business, Business Administration
Coastline Community Coll., Fountain Valley, CA. – 1979
Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of six courses in the Sales and Marketing Management program: Principles of Accounting, Salesmanship,…
Descriptors: Accounting, Administrator Education, Advertising, Behavioral Objectives
Fuqua, Lou; And Others – 1996
This set of instructional materials provides secondary and postsecondary students with an opportunity to explore the career choices available in the parts merchandising industry. The skills presented are useful to any student pursuing a career in auto parts, heavy equipment parts, small engine parts, tractor parts, appliance parts, or for any…
Descriptors: Advertising, Behavioral Objectives, Curriculum Guides, Distributive Education
Reeves, Cheryl – 1987
This combination curriculum and workbook, which was originally developed for use in a training workshop, is intended to assist adult educators in learning to market their adult literacy programs. The first chapter reviews basic marketing concepts (the definition of marketing, 10 truths about marketing, marketing versus promotion, steps in…
Descriptors: Adult Basic Education, Adult Literacy, Adult Programs, Advertising
Snyder, James A. – 1981
These 23 Student Training Modules on parts counter comprise one of nine sets of self-paced learning modules developed for Pre-Apprenticeship Phase 2 Training. (A companion instructor's guide is available separately as CE 031 571.) The modules are designed to impart trade knowledge and skills to the student. Each module contains some or all of the…
Descriptors: Advertising, Auto Parts Clerks, Behavioral Objectives, Check Lists
North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education Services. – 1993
Developed to address the needs of the apparel industry, this fashion merchandising curriculum guide is designed to assist marketing educators in effective instructional delivery. Introductory materials include the following: a course blueprint that illustrates units of instruction, core competencies in each unit, and specific objectives for each…
Descriptors: Advertising, Behavioral Objectives, Career Development, Clothing
Oklahoma State Univ., Stillwater. – 1980
This supplement is designed to provide motivational ideas for teaching the competencies in the curriculum guide, D.E. II--Course of Study (see note). Effort is made to provide ideas for teaching specific objectives for which there was not already a method recommended. Many of the suggested activities are ready to duplicate, trace, or implement…
Descriptors: Advertising, Behavioral Objectives, Bulletin Boards, Case Studies
Coastline Community Coll., Fountain Valley, CA. – 1979
Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of seven courses within the Business Management and Marketing program: Principles of Accounting,…
Descriptors: Accounting, Advertising, Behavioral Objectives, Business Administration
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