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Powell, Larry – Journalism Quarterly, 1978
Reports that people's evaluations of political satire may be based on the interaction of two elements: awareness of the issue satirized and involvement with the issue. (GW)
Descriptors: College Students, Evaluation, Knowledge Level, Need Gratification
Powell, Larry – Western Speech Communication, 1977
Recounts a study designed to isolate the speech evaluation traits resulting from a satirical speech and concludes that a speaker who chooses a satirical approach over a direct approach will more likely receive higher ratings on speaker adjustment, subject, and analysis and lower ratings on organization. (MH)
Descriptors: Behavioral Science Research, Credibility, Individual Characteristics, Personality Assessment