The Olympics is one of the world's biggest marketing platforms and, as such, presents the private sector with a vast range of advertising opportunities. One new area of opportunity is school-based Olympic education. While previous studies have revealed some of the marketing strategies used by Olympic sponsors in Olympic education, there is still a…

Conference attendees arrive at the registration desk at 9:00 a.m. sharp, eager to start their day. While standing in line, they talk excitedly about the sessions they've chosen to see, the original investigation they'll be presenting, off-site field trips for which they've registered, and the businesses scheduled to have booths in the Exhibitor's…

This article briefly describes how a fifth-grade class collaborated with a downtown diner for several months and then actually ran the restaurant for four hours. Through the Chatters Cafe, a local high school cafe that serves as a culinary arts training ground for high school students, fifth graders had the opportunity to prepare and serve dinner…

The Carnegie Corporation of New York is associated with the very foundations of literacy going back to the philanthropy of Andrew Carnegie himself and of the Corporation in its early years. Andrew Carnegie's legacy includes over 2,500 free public libraries that he saw as a link "bridging ignorance and education." In fact, Carnegie, the…

Aviation concepts, including forces acting on an airplane, navigation, correct aircraft terminology, and general aviation vocabulary, are often part of a comprehensive fifth-grade aviation curriculum. But in one school district, students also learned about flying planes and even trained in a flight simulator. This article describes how industry…