Whittle Communication's specialty is publishing magazines distributed free to a place where a specific audience will read them. Other firms distribute similar advertising products to schools. (MLF)

Examines illegal and unethical arrangements between schools and companies that provide student photographs. (IRT)

In this program, schools and businesses are paired and coordinators from the school system and business pinpoint areas in which business can aid the individual school. (Author/IRT)

Outlines the changes in society that could, sometime in the future, lead to extensive involvement of multinational corporations in education. (IRT)

An apprentice program for gifted and talented high school students in West Milford High School (New Jersey) has been successful in helping students gain on-the-job experience. This helps students in their planning for after high school graduation. (MD)

School districts in Dallas, Texas, and Tulsa, Oklahoma, successfully encouraged corporations to play an active part in education by adopting schools. The characteristics and benefits of the two programs are briefly described, and some steps to ensure smooth cooperation between school and business personnel are suggested. (PGD)

The Hanover (Virginia) Public Schools won the U.S. Senate 1996 Award for Continuing Excellence for its productivity, or progress toward established benchmarks. Productivity is becoming part of the public school vernacular, as educators borrow business language and methods for educating more youngsters with fewer resources. An upcoming RAND…

One way to channel support to schools from local businesses is to invite them to donate funds to school libraries. Soliciting their assistance also increases the number of supporters within the community. (MLF)

In the Menasha, Wisconsin, Joint School District, an enterprising teacher began a private day care business for the children of school employees. (MLF)

Privatization pioneer Education Alternatives Inc. (EAI) has lost contracts to manage schools in Baltimore, Maryland, and Hartford, Connecticut. EAI's backers claim the lost contracts are proof of an entrenched bureaucracy. Others fault the contracts for lack of specificity about roles, responsibilities, payments, and outcomes. (MLF)

Describes 10 steps for developing a successful career education advisory council. Steps include obtaining commitment from the school board, sincerity on the part of the superintendent, and a council willing to work. (Author/DN)

Describes Durham County (North Carolina) schools' new communications center, which employs a business liaison to coordinate contacts with local businesses and uses sophisticated public relations techniques to lobby for funds. Since 1985, the center has received $300,000, free facilities use, and volunteer support. Reciprocal benefits are…

Stimulating economic activity by offering tax abatements can deprive schools of tax revenues for years while enrollment is increasing. Taking action forestalled a substantial loss of revenue for the Twinsburg City Schools in Ohio. Offers advice to boards facing a similar circumstance and suggests ways school boards can be involved in enterprise…

Recent interviews suggest that career education remains peripheral to the main school curriculum due to lack of sufficient time, money, and attention paid to reform pressures and the power structure. Also, few teachers or guidance counselors are trained in career skills assessment. Schools must pursue more effective partnerships with business.…

The Children's School, Inc., in the Arlington County, Virginia, Public Schools, is a day care center that serves both school system employees and members of the community. (MLF)