The project described in this report aimed to develop an effective and affordable educational marketing strategy in one local British continuing education provider, as a case study for adult and continuing education nationally. Methods employed were as follows: a marketing consultant visited education centers; business and community directories…

This document describes a doctoral program in educational administration, offered by Nova University in Fort Lauderdale (Florida), in which the administrator-student remains at his/her job. The description first covers the history of master's and doctor's degrees in U.S. educational administration and explains why Nova's program is oriented toward…

One of three related documents, this booklet for students contains the basic lists and course descriptions of the high school curriculum offerings. The introductory section includes information about the counseling services, graduation requirements, credits, promotion policy, curriculum areas, independent study, program opportunities for…

This handbook on how to cut costs in college publications contains the following articles: "Stretching Your Publications Dollar: The Basics," by Kelvin J. Arden and William J. Whalen; "How to Print Cheaper," by M. Frederic Volkmann; "How Your Colleagues Cut Costs," by Robert S. Topor; "Printing Specifications: Writing Them Right," by M. Frederic…

Descriptions of 2,863 colleges make up the College Handbook. These are all the undergraduate institutions listed in the 1973-74 edition of Education Directory - Higher Education, published by the United States Office of Education, as well as some colleges that qualified early in the year for listing in the 1974-75 edition of that directory. Most…

A study of the collection of college catalogs at a medium-sized university library found that they are used by many types of clients in addition to undergraduates; users need a current, comprehensive collection and are not bothered by a lack of shelf order; use is enough to justify the collection. (Author/EM)

This brochure is written for students considering graduate work in physics or related fields such as astronomy, biophysics, and applied physics. It also provides some information for physics undergraduates who plan on pursuing postbaccalaureate studies in the fields of engineering, medicine, law, and other professions that attract significant…

The dominant emerging concept in academic contract theory is that the student-college relationship is not a commercially binding contract but a more flexible quasi-contractual relationship. It allows the university maximum control of the relationship on a continuing basis, allows development of some student rights, and combines traditional and…

Proceedings of the 67th Annual Meeting of the American Association of Collegiate Registrars and Admissions Officers which relate to office management and organization and procedures in the office are summarized. Names and institutions of conference participants are included. (MSE)

Describes a new consumer-oriented approach to the college catalogue, the Illinois Valley Community College's "Catalog and Career Decision-Making Guide," which takes a unique approach to presenting information that is both usable and helpful in choosing programs and, ultimately, careers. (TE)

The San Diego Community College District (SDCCD) implemented mail registration for all continuing students in spring 1986. In fall 1986, a comprehensive evaluation of the registration system was conducted to assess the impact of mail registration on student enrollment, to determine the impact of mailing class schedules to students' homes, to…

Information was obtained on the use of the University of North Dakota undergraduate catalog to determine whether it influenced a student's decision to attend the university, what it is used for, and whether the uses differ among students according to age, sex, or college. Usable responses to a questionnaire, which is appended, were obtained from…

Surveys were performed in 1977 and 1982 to determine trends in graduate library and information science instruction in five main course categories: library automation, information storage and retrieval, systems analysis, interactive computer systems, and programing. Results of analyses of school course catalogs are compared and current trends are…

The study presented in this bulletin is based on the analysis of the requirements for the bachelor's degree of 101 universities and colleges in the United States, including Hawaii and Puerto Rico. The first chapter contains a brief summary of the history of entrance and college graduation requirements for the bachelor's degree with special…

Results of a survey of colleges offering innovative programs for college credit include information on the types of instruction and credit offered and evaluation of problems and solutions found in program administration. Among these issues are finance, determination of appropriate credit, scheduling, transcripts, catalog descriptions, and…