This booklet provides parents and students with information about individual schools and programs within the Boston Public School system. The first section answers common questions about enrollment procedures, school assignments, bilingual education programs, kindergarten, transportation eligibility, family changes of address, and parent…

The status of international and global education at Lutheran colleges was investigated. Catalogs of 34 colleges and universities were analyzed to determine the courses that had an international or global focus, mission statements, general course requirements, programs, and majors and minors. Twelve of the colleges and universities had a philosophy…

The importance of defining the college experience in specific terms in publications for prospective students is discussed. The academic area is the most vital to describe, since college work differs greatly from high school in the emphases on academic diversity, self-initiative, and study outside the classroom. Publications should describe…

The purpose of this handbook is to help students, staff, and community patrons attain a reasonable degree of skill in using the Southeastern Community College Library effectively. The first section instructs the user on how to find information. A discussion of the card catalog and its use provides examples of catalog cards, reviews the…

In light of recent court rulings and Federal Trade Commission (FTC) hearings regarding unfair methods of competition and deceptive advertising, a content analysis was conducted of 20 randomly selected college catalogs from 2-year and 4-year, public and private institutions. Four types of misrepresentations were identified including institutional…

Desktop publishing techniques are bringing control over institutional newsletters, catalogues, brochures, and many other print materials directly to the author's office. The technology also has the potential for integrating campus information systems and saving much time and money. (MSE)

A study to examine the structure of the criminal justice curriculum in the American law school is described. An analysis of what courses are being offered, how many hours of classroom instruction are available, and when during the educational process the student is exposed to criminal law courses is provided. (MLW)

Boston College (Massachusetts) conducted focus group research on its admission bulletin during high school visits by having students express preferences for bulletin cover format and content. Students expressed enjoyment of the task, and the process invigorated the visit. The findings resulted in a new cover design researched at little expense to…

Evaluates promotional mailings from 114 colleges and universities received in response to computerized request on Scholastic Aptitude Test/National Merit Scholarship Qualifying Test. Notes that few had student focus, many used third party endorsements. Concludes that majority of promotional materials could have been improved with more concise…

The reading level difficulty of college recruitment literature and the ability of college-bound high school students to understand the terminology frequently used in college admissions were studied. The reading difficulty of passages from catalogs collected from 42 colleges and universities was computed using the Flesch Reading Ease Formula. A…

Johnson County Community College, one of 20 institutions of higher education in the greater Kansas City metropolitan area, has developed a comprehensive communications program which works. Close to eight percent of the college's current operating budget is dedicated to the communication process. Most publications are printed on campus by the Word…

This guide contains information on 80 federal programs representing possible sources of funding for urban programs and activities of colleges and universities. It provides faculty and administrators with brief reference guides to current programs and with new leads and suggestions for further exploration. Each program description indicates…

Berkeley's response to the 1976 Amendments to the Higher Education Act is described, with focus on the Financial Aid Handbook, advertising financial aid deadlines, and other pamphlets on student services and opportunities. (LBH)

Students generally are not able to obtain quantitative information about the colleges to which they hope to apply. (IR)

Although college rankings published in mass media may not be the best way of comparing colleges, they provide more useful information than accrediting agencies, college catalogs, and most college guides. Administrators, not magazines are to blame for their misuse. Rankings can help motivate programs, departments, and institutions to improve…