Adam Sapp, assistant vice president of admissions at Pomona College (CA), grew up in a town with a population of 950 residents. He graduated with 47 other seniors and was one of only five in his class headed directly to a four-year college. Sapp's experience mirrors that of thousands of other students nationwide, clearly demonstrating the need to…

Parents and guardians often have more fear than their students about the journey off to college. They are unsure about fit, cost and value, distance, health and safety, an empty nest, and more. COVID-19 has added even more factors into the mix. The pandemic drastically changed the way many colleges deliver instruction, as well as the ways students…

There are a growing number of creative new ways that college admission professionals are reaching students and their families, but often, experts say, the biggest payoff can come from the simplest technique: building relationships. And those relationships may extend beyond the short-lived connections to the student who is inquiring or enrolling,…

Recent data published by the Academic Senate for California Community Colleges (ASCCC) found that campus community impacts student success by 44 percent. Students are more likely to thrive when they have access to people who understand and relate to them and when they can gain support from programs that value their culture and ideology. Including…

Over the past two years, the Indiana affiliate's Government Relations Committee (GRC) has undergone a metamorphosis. As co-chair, the author has had the opportunity to witness the once largely inactive committee grow by 250 percent. The affiliate has embraced storytelling as an important advocacy tool. In this article, the author shares a couple…

The coronavirus pandemic has upended schooling and students' college admission journeys. Schools transitioned to remote learning, extracurricular activities vanished into thin air, and in-person visits to colleges were abandoned. The SAT and ACT calendars for the late spring were wiped out and subsequent plans for at-home testing were abandoned.…

In both the stacks of research compiled by education think tanks and in the conversations had around the dining room table by families of aspiring college students, one stumbling block to college enrollment predictably crops up--financial aid. The topics range from avoiding endless, crushing debt to options for part-time jobs. But often the focus…

Applicants from high-performing high schools routinely enter the college admission process overscheduled and overwhelmed. Stress and sleep-deprivation have reached epidemic proportions at competitive high schools, while rates of depression and anxiety among US teens and young adults have skyrocketed. For this generation of students, the stakes…

Despite their lack of visibility, more than 7 million students in the United States are enrolled in rural school districts--about 15 percent of all public school students. Almost half of those rural students hover near or below the poverty line, and not all of them are white. More than 25 percent are children of color, according to a report by the…

Independent educational consultants (IECs) are rapidly becoming a regular part of the college search and admission process as students search for the right fit. Although the cost of going to college has risen sharply in recent years, the cost of hiring a consultant hasn't gone up nearly so quickly. Families are beginning to see consulting as…

A growing group of admission officials, high school counselors, and college access professionals say rural students don't always have the same access to college as their counterparts in more urban areas. Given the barriers, those who advocate for rural students have developed a variety of ways they can be supported ranging from extra guidance from…

This article presents the author's letter of apology as a response to "The Cultural Bind of the American Male". In the letter, the author offers his apologies because educators have failed to solve the cultural bind of the American male.

The young people who are coming into school are not lacking in intelligence, are not lacking in intellectual capability, but are lacking in the capability of paying attention, and the capability of reading. And to a large degree, they are inadequately taught because in many instances they are taught by teachers who themselves leave much to be…

NACAC's anniversary is a great time to follow up on an article on high school visits, a topic of ongoing discussion in every admission and guidance office. The article highlights a variety of potential good outcomes that can be derived from collaborative interactions. Sadly, however, admission representatives are apt to be described by the…

The author remembers his article on college admission requirements quite well. It was the first article he had ever written. Now, 40 years and more than 150 articles later, he is grateful to the Editorial Committee for the opportunity to look back. Fortunately, he wrote about the history of college admission requirements, rather than attempting to…