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Direct linkBjorge, Anne Kari – English for Specific Purposes, 2010
The international business community relies heavily on English Lingua Franca (ELF) as a shared means of communication, and English business language programmes thus feature prominently within the field of English for Specific Purposes (ESP). Business ESP programmes, however, have little focus on active listening, which previous research has…
Descriptors: Interpersonal Communication, Listening, International Trade, Business
Peer reviewedCohen, Howard – Hispania, 1987
It is beneficial to integrate the teaching of computer use into the foreign language business course through such activities as simulating business and commercial situations. Students will not only learn computer terminology in the foreign language but also expand their practical working vocabulary. (CB)
Descriptors: Business Administration Education, Business Communication, Computer Science, Computer Uses in Education
Download full textGoodwin, June; And Others – 1995
Three reports present identification and analysis findings on a business language program offered at the Hong Kong Polytechnic University for the learning of French, German, and Japanese, sponsored by the Department of English. The goal was to teach students the languages so that they may function in foreign company representative offices in Hong…
Descriptors: Business Communication, Business Education, Foreign Countries, French
Macris, Peter J. – 1988
The National Association of Self-Instructional Language Programs (NASILP) offers a program option for institutions that lack the resources to develop a regular second language program but want to offer instruction in a broad range of languages for international businesses. The cost-effective, media-intensive approach consists of a controlled…
Descriptors: Business Administration, Business Communication, Cost Effectiveness, Higher Education
Keogh, Timothy – 1984
The A. B. Freeman School of Business at Tulane University has developed an intensive, five-week orientation program based on weekly videotaping to help foreign graduate students confront problems of language orientation and build the confidence necessary to become successful students. The course covers a review of grammar rules, spelling rules,…
Descriptors: Business Administration, Business Administration Education, Business Communication, English (Second Language)
Dechesne, Marti A. – 1998
A literature review, undertaken in preparation for a study of French regional needs for workforce English language instruction at the college level, covers research on this topic in areas of France and other non-English-speaking countries, student perspectives on language needs and motivation for learning English, linguistic issues in addressing…
Descriptors: Business Communication, Curriculum Development, Educational Needs, English (Second Language)
Voght, Geoffrey M., Comp. – 1986
Forty-five conference papers are presented in six sections: getting started in languages for special purposes (concerning teaching, curriculum development, finding, and resources); Spanish for business and the professions; French for business and the professions; other languages (English as a second language, German, Arabic, Mandarin Chinese, and…
Descriptors: Arabic, Business Administration Education, Business Communication, Cultural Context
