Descriptor
College School Cooperation | 1 |
Information Dissemination | 1 |
Institutes (Training Programs) | 1 |
News Media | 1 |
Program Administration | 1 |
Publicize | 1 |
Secondary Education | 1 |
Speech Education | 1 |
Summer Programs | 1 |
Vacation Programs | 1 |
Source
Author
May, T. Stephen | 1 |
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Education Level
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Laws, Policies, & Programs
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May, T. Stephen – 1972
The author discusses the processes of public relations and promotion as they relate specifically to university summer programs for high school students. He bases his conclusions on his experience with the Northwestern University Summer Speech Institute. Institute promotion activities fall into three areas: (1) direct advertising, through…
Descriptors: College School Cooperation, Information Dissemination, Institutes (Training Programs), News Media