The use of a semantic differential measure to investigate the institutional image of Tufts University (Massachusetts), both internal and external, is reported. The study focused on (1) differences between the current and desired image, and (2) differences among alumni, current student, and other constituencies' views of the institution.…

This study investigated the relationship between leadership style and the personality (patterns of core strengths) of school administrators as perceived by themselves and by their subordinates and colleagues. Sixty-seven principals and central office staff and 285 of their teachers and peers from 2 school systems participated in the study. Bipolar…