The TARP program, a federal response to the 2008 financial crisis, has generated much debate both inside and outside of academia. Since business ethics, corporate responsibility, and public policy form the basic educational framework of the undergraduate business school curriculum, we investigated attitudes toward the TARP in the Spring of 2009.…

Attitude measurement has been and continues to be a central component in the field of social psychology. The semantic differential technique has proven to be a well-respected measuring device of attitudes since the 1960s, particularly in the social sciences. Given the importance of attitudes in the business world with reference to preferences in…

Research on the semantic differential technique has provided evidence for variance in Osgood's formulation of dimensions of connotative meaning. Retest data based on Piotrowski's original sample is reported. Results indicate support for stability and consistency of the Evaluation dimension. Moderate consistency was found in scales comprising the…

The consistency of factor structure of Osgood's semantic differential was examined in three different adult samples, aged 18 to 87. Three different concepts were used: the University of West Florida, Myself, and Death. Results indicated consistency for the evaluation factor and moderate consistency for potency and activity. (Author/GDC)

The present study compared the factor structures obtained when the same data were factor analyzed: (1) for the total sample (463 fifth grade students) and by sex for collapsed concepts, and (2) by individual concept for the total sample by sex, and for internal and external locus of control groups. (Author/PN)