Three approaches used in the analysis of semantic differential data to determine similarity in meaning between profile ratings on concept pairs are discussed. These approaches are: (1) to compute mean scores on each scale for each concept and to compare concepts on a scale-by-scale basis; (2) to form mean scores on each dimension for each concept…

Male students' (N=50) perceptions of counselors, counseling psychologists, and guidance counselors were compared by means of a semantic differential instrument. Counseling psychologists were perceived as being likely sources of help for emotional, family, interpersonal, and sexual problems. Counselors were perceived as more likely sources of help…

Self-concept questionnaire was shown to have high test-retest reliability, but only fair to moderate split-half (odd-even) reliability. Validity was adequate. The scale will serve as a heuristic device for family counselors who require a rapid assessment of a child's self-esteem. (Author)

Presents techniques for assessing attitudes and values. Emphasizes practical techniques readily adaptable for immediate classroom use. Examples are provided for each technique, and a list of sources is supplied for additional information. (Author/RK)

A model of the organization of interpersonal judgments, based on the hypothesis that people tend to organize their judgments in Golden Section ratios, was presented. A theory of the process of interpersonal judgment, based on the notion that people judge acquaintances using a Fibonacci-like decision rule, was then developed. A computer simulation…

Examines the effects of different-intensity unconditioned stimuli as well as generalization to related and unrelated test words. Its results indicate that semantic generalization is not a consequence of mediated generalization as traditionally conceived. (Editor/RK)

Notes that finding appropriate, statistically sound means of collecting data is important step in developing research. Presents goal attainment scaling and semantic differential as two flexible, reliable, and valid data-collection methodologies useful for practitioners. Provides procedural instructions and examples for constructing each…

Bipolar adjective scales and bipolar graphic scales for visual ratings were validated. The study suggests a stable structure of graphic ratings of art unaffected by race or artist or viewer and art style that should prove useful in cross-cultural studies and in studies among children and the verbally impaired. (Author/RM)

Four evaluation techniques, illustrated with examples in the field, can be used to discover how people interact with their environment, what they like and dislike about it, and what kind of environment they would prefer. (Author/MF)

The position taken in this paper is that if a person were an actual user of a Rorschach percept, the clinical significance of the percept undoubtedly would be different from that of the non-user who had minimal interest in the percept. (Author)

The investigation examined the effects of a brief encounter group experience upon residents in a university dormitory. Women living on three separate floors were designated experimental subjects and provided with a group experience designed to encourage personal interaction, while women on two other floors were assigned to a control group. (Author)

It was found that the measure of adjustment was significantly related to mathematics performance after the effects of anxiety and intelligence were partialled out. (Authors)

Two studies are reported dealing with the responses of preschool children to adjectives which carry connotations of evaluation, potency, and activity among older children and adults. (Authors)

Results of this study serve to dispel the assumption that the teachers' image is a derogatory one. However, the stereotype provides few clues to the public's rationale for its evaluation of the profession. (Author/CB)

The semantic differential technique was used to discover similarities and differences in the meaning of words between teachers in training and counselors in training. A number of differences were revealed which indicate that teachers in training and counselors in training are not in accord as to the connotations of certain concepts. (Author)