Studies on predicative metaphors like "The rumor flew through the office" have not received due attention until recently. Through a behavioural experiment, this study investigates the cognitive mechanisms as well as the effects of familiarity on Chinese EFL learners' comprehension of English predicative metaphors, adopting a two factors…

Disagreements arise on the differences of semantic processing of different ambiguous words in the perspective of psycholinguistics. This paper compares the differences of the semantic processing of different types of ambiguous words of Chinese English learners by using a multiple semantic priming experiment with short. The results demonstrate the…

Euphemism, a linguistic and cultural phenomenon, which serves as a lubricant in people's communication, has aroused much interest among scholars worldwide. Many researches on euphemism have already been done in different fields, such as in daily conversations, intercultural communication, advertisements, science, literature, business affairs, etc.…

Semantics is a study of human beings cultural background, has from its beginning as a field of study been concerned with the study of humans understanding of culture. Understanding the meaning of "death" has been of great importance to many of the central theoretical developments in this field, especially as it imposes on studies of…

Throughout the history, translation has played an important role in conveying thoughts and knowledge from one nation to other nations. Apart from this importance, the act of translating is not simply changing a message from the source language into the target one; translation is an act of problem-solving. Sometimes it is difficult to solve…

This paper aims to highlight the importance of teaching sociolinguistic competence to ESL learners in Malaysian schools. Sociolinguistic competence is the knowledge of socio cultural rules of language and of discourse. This type of competence requires an understanding of the socio context in which language is used. It is proposed that carefully…