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Hughes, Connor T.; Kirtz, Susan; Ramondetta, Lois M.; Lu, Qian; Cho, Dalnim; Katzin, Charlotte; Kahlor, Lee Ann – American Journal of Health Education, 2020
Background: The human papillomavirus (HPV) causes an estimated 11,600 males to contract HPV-associated cancers in the U.S. every year. Purpose: We describe the generalized results of a social media marketing campaign. The aim was to identify predictors of self-reported HPV vaccine uptake and target these predictors in a health education campaign…
Descriptors: Sexually Transmitted Diseases, Cancer, Social Media, Marketing

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