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Haneberg, Dag Håkon; Aadland, Torgeir – Industry and Higher Education, 2020
This article explores how students learn from venture creation in higher education by using a novel empirical approach: the Zaltman metaphor elicitation technique (ZMET). This inductive research approach provides extraordinarily rich data that enable a thorough and holistic understanding of students' learning processes. The participant selection…
Descriptors: Entrepreneurship, Higher Education, College Students, Communities of Practice