The use of English in advertising across non-English-speaking countries is pervasive, often seen as a strategy to evoke prestige, modernity, and global appeal. However, its effectiveness may depend on factors such as text length, linguistic complexity, and local language use, which remain underexplored. This study investigates how Spanish and…

This longitudinal study draws on family language policy (FLP) research to examine a group of Chinese parents' ideological beliefs, practices, and management efforts related to their children's learning of multiple languages, including Chinese, English, and Spanish in an international boarding school in China. Based on data analysis, including…

While formal L3 morphosyntactic acquisition research has focused on the roles of the L1 versus L2 during the L3 initial stages, we examine their roles during development. Specifically, we explore whether the L3 (here, Portuguese) revision process after non-facilitative transfer differs whether the initial L3 representation reflects the L1 or L2.…

The aim of this article is to explore how the teaching of English as a foreign language is planned in three plurilingual state schools in Catalonia. We carried out classroom observations (first and second grade of primary education) and interviewed the English teachers who teach these lessons and the headmasters of the three schools. The use of…

Over the last several years, we have been witness to a growing body of work that examines the acquisition of Portuguese as a third language (L3). Here in the United States, Spanish speakers account for 45% of students enrolled in Portuguese classes (Milleret 2012), divided among first language (L1) Spanish speakers, second language (L2) Spanish…

The claim to strive for greater internationalisation in the fields of academic education not only corresponds to the pressures of an increasingly globalised world but is also a response to the ever-growing challenges of cultural diversity that exist within one's own country. For students, however, the geographical space relevant to their education…

On college campuses throughout the United States, classes for decades have been offered to help Spanish speakers learn Portuguese, augmented recently by similar courses in Italian, French, and Catalan. Though there exist numerous commonalities between these innovative course offerings, the pivotal role of Spanish stands out. This essay therefore…

This paper aims to gain insight into (Spanish) tourists' multilingual experiences by analyzing spontaneously written online travel diaries. Using the conceptual framework of Rapport Management Theory (RMT; Spencer-Oatey 2008), I analyze reports on the tourists' mother tongue, local languages, and English as lingua franca in order to examine the…

In some settings, medium of instruction (MOI) policies in multilingual education break out into public debates in mass media involving politicians, business leaders, government officials, parents, and school children. These public discussions of MOI often index struggles over the distribution of political power and economic resources, and issues…

Arizona is the site of many explicit language policies as well as ongoing scholarly discussions of related language ideologies--beliefs about the role of language in society. This study adds a critical piece to the investigation of the role of ideologies in language policy processes by thoroughly documenting language ideologies expressed by a…

Language is the essence of humanity and the backbone of early childhood education. Academic content clusters on it. Math, science, and social studies, for instance, are best taught through "content area language." Critical thinking and other key math, listening, and reading comprehension skills are mirrored in language. Not surprisingly, spoken…

The adoption of the English language paradigm and the subsequent implementation of bilingual policies worldwide are generating new linguistic hierarchies. These have an effect on the linguistic diversity at the sub-national level and on individuals' linguistic human rights. This article reports the results of a case study on an individual's…

In the new European higher education space, Universities in Europe are exhorted to cultivate and develop multilingualism. The European Commission's 2004-2006 action plan for promoting language learning and diversity speaks of the need to build an environment which is favourable to languages. Yet reality indicates that it is English which reigns…

This article addresses the role of previously acquired languages in the acquisition of a third language (L3) in two experimental studies on object expression in Brazilian Portuguese (BP). Participants were English-speaking learners of BP as L3 with knowledge of Spanish as a second language (L2) and Spanish-speaking learners of BP with knowledge of…

Address delivered at the Society of Federal Linguistics, Washington, D.C., April 29, 1972. (VM)