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Direct linkCheon, Jongpil; Crooks, Steven; Inan, Fethi; Flores, Raymond; Ari, Fatih – Journal of Educational Multimedia and Hypermedia, 2011
This study explored the causes of the reverse modality effect when learning from multimedia instruction. Participants were randomly assigned to one of two groups (visual text or spoken text). The findings revealed a reverse modality effect wherein that those studying visual text outperformed those studying spoken text on three assessments. Further…
Descriptors: Multimedia Instruction, Educational Technology, Visual Stimuli, Auditory Stimuli
Chapanis, Alphonse – 1978
The techniques, procedures, and principal findings of 15 different experiments in a research program on interactive communication are summarized in this paper. Among the principal findings reported are that: problems are solved faster in communication modes that have a voice channel than in those that do not have a voice channel, modes of…
Descriptors: Aural Learning, Communication Research, Communication (Thought Transfer), Comparative Analysis
