Ways in which the speech writer for an executive can write a successful speech are outlined, including meeting regularly with the executive, getting to know his or her personal and professional preferences, asking questions, doing adequate and appropriate research, finding the right tone, and coaching the speaker. (MSE)

Selection of campus speakers on sexuality is discussed, including assessment of speaker qualifications, the importance of teaching style and tone, choice of subject, program design for a meaningful event, and the sensitivity of both the speaker and the institution. (MSE)

An informal survey of ghostwriters confirmed that communication is vital to success, with strategies including careful listening, getting to know the speaker well, understanding the audience, accurately reflecting the speaker's viewpoint, and fine tuning the mechanics and tone of the speech. (MSE)

This monograph contains five papers concerning political education in Canada. Chapter 1, "Political Education and the Teaching of Politics," considers the historical and philosophical connections between education and politics. Chapter 2, "Civics, Citizenship and Politics: Political Education in the Schools," explores…

To reach older, nontraditional students and alumni, alumni associations must offer a different type of programming Suggestions include ignoring class years of alumni, bringing current and former adult students together, emphasizing career connections, supporting networking, featuring a college speaker to satisfy lifelong learners' hunger for…

A chart shows the best campus public relations uses for 17 communication techniques: face-to-face contact; phone call, regular mail; electronic mail; special events; a speech; press release; press kit; press conference; television and radio public service announcements; video news releases; promotions and posters; advertising; newsletter;…

This proceedings report presents the speeches and panel discussions given at an annual meeting held at the University of North Carolina; Asheville, that focused on improving general education at American colleges in two broad areas: history and culture, and mathematics and science. The report begins with lists of speakers, consultants, and…

This volume contains the text of six speeches selected from approximately 125 plenary talks that have been given over the past few years at more than 40 Freshman Year Experience Conferences by leading educators concerned about improving the first year undergraduate experience. In the first speech, "The Undergraduate Experience: Critical…

This document presents the text of a speech given by the President of Ramapo College (New Jersey) on campus responses to the imperatives for global education. A section laying out the principles for internationalizing institutions describes the strategies used at Ramapo College which includes multicultural and international themes pervasive…

The themes and events of the National Association of College and University Business Officers' 1998 annual meeting are described, focusing on the types of speakers (motivating, problem-solving, forecasting) and major issues (advancing technology, management philosophy, and federal regulations and legislation). (MSE)

This paper argues the importance of preparing business managers for a global marketplace and addresses who is responsible for the training and how to go about it. The establishment of an MBA (Master of Business Administration)-level course in intercultural communication is examined. Areas discussed involve determining what the goals of the course…

Following an introduction by John N. Gardner, this monograph presents the text of six keynote addresses, all concerning different issues relative to the freshman year of college, that were delivered at various Freshman Year Experience Conferences during 1988 and 1989. Some of the topics covered concern: freshman development; giving the freshman…

These four addresses by community college presidents and chancellors were selected for recognition by the American Association of Community and Junior Colleges' Presidents Academy. After an introduction by Larry W. Tyree, "Interrelationship of Career and Technical Programs with the Humanities," by Rose M. Channing, traces recent trends in…

This booklet contains excerpted remarks by government and public health officials concerning social marketing and its use. It is noted that the agencies they represent are among those that are considered pioneers in applying social marketing to some of the toughest problems facing America. Topics concerning government, public health, and the use…