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Medhurst, Martin J.; Dreibelbis, Gary C. – Communication Quarterly, 1978
Details an interview with Robert Shrum, George McGovern's ghostwriter, to determine the qualities necessary for a successful speechwriter, the ghostwriter's role and the ethics of ghostwritten speeches. (MH)
Descriptors: Higher Education, Interviews, Politics, Speeches
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Medhurst, Martin J. – Communication Quarterly, 1977
Examines Senator George McGovern's speech, "Sources of Our Strength," delivered at Wheaton College, Illinois in 1972 and contends that this address reveals the motivation underlying his bid for the Presidency. (MH)
Descriptors: Discourse Analysis, Persuasive Discourse, Politics, Rhetoric
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Chapel, Gage William – Communication Quarterly, 1978
Outlines an interview with Robert Orben, head of Gerald Ford's speechwriting staff, concerning uses of humor in political speeches. (MH)
Descriptors: Higher Education, Humor, Interviews, Politics
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Beatty, Michael J.; Kruger, Michael W. – Communication Quarterly, 1978
Describes a study using the accentuation theory to predict differential effects of heckling on speaker credibility and attitude change, depending on whether the audience identifies with the heckler or the speaker. (JMF)
Descriptors: Attention, Attitude Change, Audiences, Credibility
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McCorkle, DeAnn O. Dawes – Communication Quarterly, 1978
Analyzes, from a French historical and political perspective, the nationally televised speeches of President Charles DeGaulle between 1958-69 and cites the emotional appeals he used in his attempts to restore dignity and grandeur to the French nation. (MH)
Descriptors: French, Higher Education, Oral History, Political Influences
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Rosenfield, Lawrence W. – Communication Quarterly, 1976
Descriptors: Discourse Analysis, Political Attitudes, Political Influences, Political Issues
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Einhorn, Lois J. – Communication Quarterly, 1981
Summarizes existing literature on speech writing. Examines areas of agreement and disagreement among scholars and the implications of speech writing for the communications scholar and practitioner. (PD)
Descriptors: Ethics, History, Literature Reviews, Politics
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Bennett, Gordon C. – Communication Quarterly, 1979
Examines the hecklers and their tactics as well as the major candidates' strategies for dealing with this phenomenon during the 1968 campaign. Assesses the heckling's legitimacy in light of the First Amendment which protects the rights of both the hecklers and speakers to be heard. (JMF)
Descriptors: Credibility, Dissent, Freedom of Speech, Persuasive Discourse
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Rudolph, Harriet J. – Communication Quarterly, 1983
Analyzes Kennedy's speech before an ideologically hostile college audience and, particularly, his use of the question-and-answer session that followed the speech as a means of reinforcing his arguments and promulgating his value hierarchy. (PD)
Descriptors: Audiences, College Students, Compulsory Education, Democratic Values
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Phillips, Gerald M.; Erlwein, Bradley R. – Communication Quarterly, 1988
Examines the orderly process of rhetorical composition and inquires whether that system can be implemented as an expert system on a computer or word processor, in order to expand our understanding of the human composition process. (SR)
Descriptors: Artificial Intelligence, Cognitive Processes, Communication Research, Computer Software