Highly creative advertisements are the end-products of creativity in advertising, and their creation is generally thought to be driven by strategic planning. Thus, 534 Clio-awarded advertisements from the years 2011-2014 were content-analyzed to determine whether implications of two popular planning frameworks, functional matching and the Foote,…

The Cognitive Style Indicator (CoSI) includes 3 cognitive dimensions: creating (flexible, open-ended and inventive), knowing (emphasizing facts, details, objectivity, and rationality), and planning (guided by preferences for certainty and well-structured information). The first aim of this research was to validate the 3-factor structure of the…

Prior studies have demonstrated inconsistent findings with regard to the relationship between need for cognition and creativity. In our study, measurement issues were explored as a potential source of these inconsistencies. Structural equation modeling techniques were used to examine the factor structure underlying the 18-item need for cognition…

Two studies examined the influence of encouragement for creativity, curiosity, harmonious passion, and autonomy support as antecedents of creative self-efficacy and imagination and divergent thinking as consequences. College students completed a battery of questionnaires. Structural equation modeling treating the variables as latent and not…

Although creative achievement is a subject of much attention to lay people, the origin of individual differences in creative accomplishments remain poorly understood. This study examined genetic and environmental influences on creative achievement in an adult sample of 338 twins (mean age = 26.3 years; SD = 6.6 years). Twins completed the Creative…

There is little doubt that career experiences contribute to scientific achievement; however this relationship has yet to be thoroughly investigated in terms the effects on scientific creativity. In this study, a historiometric approach was used to examine 3 areas of adult career experiences common to scientific achievement. In doing so, prior…

Substantial theoretical and empirical literature indicates inconsistent performance implications of intrinsic motivation, suggesting the possibility of some explanatory mechanisms. However, little is known about the factors that might explain intrinsic motivation and sales force performance relation, particularly in highly competitive and…

Although some research suggests a link between procedural fairness and creativity, so far no study has directly tested whether a real manipulation of procedural fairness affects creativity. Additionally, research on procedural fairness effects consists mostly of unique studies, but more realistic, life-like longitudinal experiments with repeated…

Product assessment is widely applied in creative studies, typically as an important dependent measure. Within this context, this study had 2 purposes. First, the focus of this research was on methods for investigating possible rater effects, an issue that has not received a great deal of attention in past creativity studies. Second, the…