A growing body of research demonstrates that instructions can elicit automatic response activations. The results of the present study indicate that instruction-based response activations can also counteract automatic response activations based on long-term associations. To this end, we focused on the Simon effect, which is the observation that…

Propositional models of evaluative conditioning postulate that the impact of stimulus pairings on liking should depend not on the pairings themselves but on what the pairings imply about the relation between stimuli. Hence, context manipulations that change the implications of stimulus pairings should moderate evaluative conditioning. We…

Evaluative conditioning (EC) is the valence change of a (typically neutral) stimulus (CS) that is due to the previous pairing with another (typically valent) stimulus (US). It has been repeatedly shown that EC effects are stronger or existent only if participants know which US was paired with which CS. Knowledge of the CS-US pairings is usually…

Earlier studies on human avoidance learning showed that an avoidance response reduces the expectancy that a warning stimulus (WS) will be followed by an unconditioned stimulus (US). This modulation can transfer to WSs with which the avoidance response did not occur in the past. Recent studies suggest that transfer of modulation is selective in…

This article presents a meta-analysis of research on "evaluative conditioning" (EC), defined as a change in the liking of a stimulus (conditioned stimulus; CS) that results from pairing that stimulus with other positive or negative stimuli (unconditioned stimulus; US). Across a total of 214 studies included in the main sample, the mean…

In avoidance learning studies, a warning signal (Sd) is directly paired with an aversive unconditioned stimulus (US) unless a particular response is performed. Research by Augustson and Dougher (1997) demonstrated that not only warning signals but also stimuli that are indirectly paired with the aversive event are capable of affecting the…

We argue that the semantic analysis of task-irrelevant stimuli is modulated by feature-specific attention allocation. In line with this hypothesis, we found semantic priming of pronunciation responses to depend upon the extent to which participants focused their attention upon specific semantic stimulus dimensions. In Experiment 1, we examined the…

Implicit measures can be defined as outcomes of measurement procedures that are caused in an automatic manner by psychological attributes. To establish that a measurement outcome is an implicit measure, one should examine (a) whether the outcome is causally produced by the psychological attribute it was designed to measure, (b) the nature of the…

Implicit measures such as the Implicit Association Test (OAT) have recently become popular as tools in research on evaluative conditioning. The reason is that these measures are thought to be impervious to changes in valence that are due to conscious propositional knowledge about the relation between the conditioned stimulus (CS) and the…

Priming effects of ignored distractor words were investigated in a task-switching situation that allowed an orthogonal variation of priming and response compatibility between prime and probe. Across 3 experiments, the authors obtained a disordinal interaction of priming and response relation. Responding was delayed in the ignored repetition…

This article reports an error in the article "Retrieval of Incidental Stimulus-Response Associations as a Source of Negative Priming" by Rothermund et al. ("Journal of Experimental Psychology: Learning, Memory, and Cognition," Vol 31(3) May 2005, 482-495). Table 1 (p. 484) was incorrectly typeset. The correct layout is provided. (The following…