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Galan, Nataliya; Khodabandehloo, Akbar – Interactive Technology and Smart Education, 2016
Purpose: This paper aims to report the results of implementation of blogging within a LinkedIn discussion group in an international marketing course for a multicultural group of students focusing on the students' perceptions of the subject-related blogging. Design/Methodology/ Approach: This study adopts a qualitative approach; data have been…
Descriptors: International Trade, Marketing, Electronic Publishing, Web Sites