Descriptor
| Advertising | 1 |
| Children | 1 |
| Drug Education | 1 |
| Elementary School Students | 1 |
| Health | 1 |
| Medical Services | 1 |
| Public Opinion | 1 |
| Social Behavior | 1 |
| Student Attitudes | 1 |
| Surveys | 1 |
| Television Commercials | 1 |
| More ▼ | |
Source
| Journal of Communication | 1 |
Author
| Atkin, Charles K. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedAtkin, Charles K. – Journal of Communication, 1978
Discusses children's television viewing, particulary their exposure to advertisements for proprietary drug products, and relates this to their views of the amount of sickness in society and the reliance on medicine. (JMF)
Descriptors: Advertising, Children, Drug Education, Elementary School Students
